DCNF2012

Microsoft Touts Xbox LIVE as Digital Advertising Platform

25 Apr 2012 / Andy Plesser

Xbox LIVE is Microsoft’s most innovative and differentiated offering for video advertising, says Rick Song, GM for Microsoft Advertising, East Coast, in this interiew with Beet.TV

We spoke with him on Tuesday at the Microsoft Digital New Fronts presentation where Microsoft made a numer of announcements.

Also at event we spoke with Xbox LIVE GM Rick Honey.  You can find that interview here.

Andy Plesser

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Written by:
Andy Plesser
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