Currency

Playlists & Series

Attention Metrics Emerge as the Unifier in a Fragmented Media World
5 Jan 2026
Paramount’s Belmont Wants to See TV Measurement, Transparency
18 Jan 2025
Campaign Outcomes Supersede Other Media Metrics: OMD’s Kelly Metz
15 Jan 2025
Brands Unhappy With Current State of Media Measurement: ISBA’s Smith
7 Jan 2025
Criteo’s Gleason: Privacy Sandbox Reimagines Open Web Currency
29 May 2024
Alternative Ad Currencies Will Shape Upfront Talks: Carat’s Jessie Schwartzfarb
8 Apr 2024
‘There’s Momentum Toward Alternative Currencies’: GroupM’s Bharad Ramesh
31 Oct 2023
Blurred Lines: iSpot.tv’s Schwartzapfel Sees Currency & Measurement Metrics Coming Together
25 Oct 2023
Ad Analyst Wieser Sees Digital Questions On The Corner Of Madison And Wall
24 Oct 2023
iSpot.tv Gives Our Advertisers More Flexibility with Media Plans: Paramount’s Travis Scoles
23 Oct 2023
Dentsu’s DELTA Attracts Advertisers To VideoAmp’s Currency
12 Oct 2023
Data, Data Everywhere: CIMM’s Watts Sees An Industry Transitioning Through Innovation
12 Oct 2023
Nielsen Ups Karthik Rao To CEO Amid ‘Dramatic Change’ For Media Measurement
15 Sep 2023
‘We’ve Arrived’: Comscore’s Hinnant Heralds The Multicurrency Transition
9 Aug 2023
Big Data, New Currencies & Clean Rooms: A Peek Inside OpenAP’s Future
4 Aug 2023
Marketers Have More Choice in Media Currencies: WBD’s Andrea Zapata
20 Jul 2023
Marketers Have Warmed Up to Alternative Ad Currencies: Initiative’s Maureen Bosetti
12 Jul 2023
How Multi-Currency Happens: Comscore’s Gotch On Up-Skilling & Embracing Local Change
6 Jul 2023
Italy Leans In To Cross-Screen TV Measurement
8 Jun 2023
Currency Must Catch-Up To Measurement With Collaboration: iSpot.tv’s Muller
25 May 2023