Predictive Intelligence

Crossmedia’s AI Is Built to Free Planners From Excel Hell
26 May 2026
Beet@20: Doug Rozen of Cadent Warns AI Won’t Replace You, but AI Experts Might
26 May 2026
Roundel’s Jenny Holleran: Efficiency or Growth? Retail Media Network’s Precision Plus AI Tool Promises Both
6 May 2026
Best Buy Ads Builds Incrementality Into Every Measurement Layer
3 May 2026
Why Legacy Workflows are Holding Brands Back From AI Transformation
21 Apr 2026
Sallie’s Marco Steinsieck: Agentic Commerce will Make Transaction Data ‘Noisy’
7 Apr 2026
Ogury’s Nicolas Bidon: Don’t Use AI to ‘Automate the Complexity’
11 Mar 2026
Trustworthy Data Beats Shiny AI at CES 2026: Horizon Media’s Dominic Venuto
1 Mar 2026
AI will Make Agencies Feel Human Again: Carat’s Carrie Drinkwater
18 Feb 2026
For AI in Ads to Work, IAB Says Fix the ‘Garbage In’ Problem First
15 Feb 2026
AI Now Underpins the Marketing Operating System: Nissan’s Allyson Witherspoon
2 Feb 2026
Custom Audiences will Take Center Stage at Beet Retreat San Juan: Alliant’s Margo Hock
25 Jan 2026
Adtech’s ‘Growth Paradox’ Deepens, but Marketers can Reverse It: StackAdapt’s Anna Grodecka-Grad
3 Dec 2025
More Is More: Epsilon’s MacPherson Argues Broader Data Is the Key to Better AI
2 Dec 2025
TiVo’s Craig Chinn: AI will Create Custom Audience Segments ‘On-the-Fly’
23 Nov 2025
For CTV Publishers, the Future Is Predictive, Not Reactive
18 Nov 2025
IPG Mediabrands’ Varner: To Get Unique AI Output, Start With Unique Data
21 Oct 2025
Seedtag Wants Its AI to Understand Advertising Context ‘Like a Brain’
20 Oct 2025
IPG Mediabrands’ Holly Yonosko: Brands Must Abandon Vanity Metrics
14 Sep 2025
Horizon’s Domenic Venuto: Avoiding ‘Tech Debt’ Is Key to Facing Agency Competition
3 Sep 2025
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