Addressable TV

Playlists & Series

Commerce Media Moves Up Funnel as Brands Test ‘Off-Platform’ Signals
11 Jan 2026
Live TV, AI Search, Retail Media are Set to Converge: Omnicom’s Megan Pagliuca at CES 2026
9 Jan 2026
OpenAP’s Ashley Luongo: How TV Delivers Digital-Level Precision For Pharma Ads
1 Dec 2025
Addressable Video and Smart Planning Drive Patient Action for Healthcare Marketers: PHM’s Sarah Bast
25 Nov 2025
TiVo’s Craig Chinn: AI will Create Custom Audience Segments ‘On-the-Fly’
23 Nov 2025
Reimagining Patient Reach: CMI Media Group’s Clifton Covey Pushes for Smarter, Privacy-Safe Ads
10 Nov 2025
United Airlines’ Maggie Schmerin: We’re Turning ‘Connections’ Into Brand Loyalty Moments
5 Nov 2025
Advanced TV Turns Awareness Into Measurable Action: Swoop’s Kate Ludwig
3 Nov 2025
Samsung Ads’ Courtney Howell: Native TV Placements Capture 11 Minutes of Daily Decision Time
29 Oct 2025
Takeda’s Katie Van Horn: Condition-Based Audiences End Wasted Impressions in Pharma TV
20 Oct 2025
TV’s Emotional Reach and Data Advances Drive Healthcare Marketing Impact: Swoop’s Quinn Borsuk
21 Sep 2025
Alliant’s Suvadip Choudhury: Third-Party Data Gets an ‘Icky’ Reputation. But TV Advertisers Are Missing the Point
17 Aug 2025
Genentech’s Erica Taylor on How Precision TV in Pharma Delivers Smarter Engagement
10 Aug 2025
Programmatic Pharma Ads Gain Momentum as TV Marketplace Evolves: Experts from The Trade Desk, Kinesso
6 Aug 2025
Swoop’s Kurt Robinson: TV Is No Longer Just a Reach Play for Pharma
20 Jul 2025
Ogury’s Thomas Bernal: Stop Looking for the Right People. Find the Right Personas Instead
9 Jul 2025
AI, Retail and Biddable TV on MiQ’s Beet Retreat Berkshires Agenda
6 Jul 2025
Roku-Amazon Partnership Creates Largest CTV Identity Solution, Driving Performance Gain
22 Jun 2025
TV Is Now a Full-Funnel, Data-Driven Powerhouse: Comcast Advertising’s Dawn Williamson
19 Jun 2025
Omnicom Connects With Disney, Walmart and More for Live Commerce, Data
18 Jun 2025