Client Strategy

Beet@20: Lou Paskalis Says AI will Rewrite Marketing’s Playbook
12 May 2026
CTV Democratizes Big-Screen Moments for Niche Healthcare Brands, DeepIntent CEO Says
6 May 2026
Grocery TV’s Marlow Nickell: Non-Endemic Brands Find In-Store Media ‘A Lot Easier’ Than CPG
4 May 2026
POSSIBLE 2026 Tops 7,500 Attendees, Announces Lisbon Expansion
28 Apr 2026
Horizon Media’s Domenic Venuto: AI Positions Agencies As Strategic Partners, Not Vendors
27 Apr 2026
Beet@20: Bill Koenigsberg of Horizon Media Says Culture Still Crushes Ego
19 Apr 2026
Martech Needs Fewer Buttons and More Brains: Dentsu X’s Maggie Summers
24 Mar 2026
IAB’s Zoe Soon: Media Agencies Increasingly Consider Creator Economy ‘A Must Buy’
1 Mar 2026
AI Is Everywhere, but Human Marketers Still Get the Credit: Horizon’s Jeremy Flynn
25 Feb 2026
From Cologne to Miami: The Brilliance & Drive of Christian Muche
13 Feb 2026
WPP Media’s Silvia Sparry: Advertisers Need to Let Go of ‘Identity Obsession’
16 Dec 2025
Biggest Surprise in Omnicom-IPG Deal Is How Many Brands Survived: Madison and Wall’s Brian Wieser
1 Dec 2025
The ‘New Search Order’ Demands Holistic, Multi-Platform Strategy
11 Nov 2025
Beyond the ‘Search Apocalypse,’ Master the Full LLM Environment
11 Nov 2025
Direct Messaging and AI are Reshaping How Brands Reach Consumers: Magna Global’s Kara Manatt
19 Oct 2025
Retail Data Is an Enabler, Enhancer and Arbiter for Modern Advertising: Dentsu’s Bruce Williams
7 Oct 2025
Retail Media’s Growing Pains: Experts from Dentsu, Instacart and The Trade Desk Discuss Complexity and Collaboration
19 Aug 2025
Genentech, The Trade Desk and CMI Media Leaders Share Insights on Transforming Healthcare Advertising
11 Aug 2025
AI, Agencies and the End of Advertising’s Past, According to Rob Norman
11 Aug 2025
Brands Must Cut Waste and Demand More from Their Marketing: Tinuiti’s Cornfeldt
23 Jul 2025
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