Client Strategy

Paramount’s Daly Wants To Be The Cultural Compass For Marketers
15 May 2024
‘We Have Audiences Grouped by Projects, Which No One Else Has’: Home Depot’s Melanie Babcock
9 May 2024
POSSIBLE Promises CMOs A Framework For The Future
3 Apr 2024
GroupM North America Names Sharb Farjami as CEO
22 Jan 2024
Ad Market Is Soft While Brands Want Flexibility: Initiative’s Maureen Bosetti
11 Jan 2024
Media Collaboration Makes Ad Market More Holistic: Spark Foundry’s Lisa Giacosa
10 Jan 2024
Joanna O’Connell Named Chief Intelligence Officer at Omnicom Media Group
9 Jan 2024
New GroupM NA CEO Gerhart Urges Brands To Think Beyond Short-Term Performance
1 Nov 2023
Media Agencies Are Moving Up the Value Chain with Brands: Havas Media’s Mike Bregman
14 Aug 2023
Workplace Diversity Is Key Business Result: OMD USA’s Chrissie Hanson
11 Aug 2023
Brand Purpose Underpins Best Ad Strategies: OMD’s Luke Lambert
10 Aug 2023
Omnicom’s New Beauty Co-Lab ‘Pioneers’ Fresh Agency Approach For L’Oreal
7 Aug 2023
‘If Not Me, Then Who?’ Bloomberg Media’s Sheevani Raikundalia On Leadership, Diversity & Empowerment
27 Jul 2023
Effective Leaders See Diverse Qualities of Teams: Spark Foundry’s Sarah Kramer
24 Jul 2023
‘Get Up Early’ to Get Ahead in Leadership: Ulta Beauty’s Michelle Crossan-Matos
24 Jul 2023
“Breast Cancer Has Made Me a Better Leader,” Cara Lewis
10 Jul 2023
Cannella Media’s Medved: We’re in a Perfect Storm of Media Fragmentation
16 Jun 2023
The Road To Cannes 2023: Ad Execs Relish Connection & Creativity On The Côte D’Azur
9 Jun 2023
Branding and Performance Marketing Work Hand-in-Hand: Wavemaker’s Sharb Farjami
1 Jun 2023
Vision Is Key Trait for Leaders: Progressive Insurance’s Remi Kent
22 May 2023
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