VIEQUES, PR — Everyone associated with programmatic trading of video advertising seems to have had a 2013 that was full of growth. Denver-headquartered SpotXchange is no exception, releasing platform and revenue metrics today. Speaking with Beet.TV, SpotXchange’s platform VP Sean Buckley says the Q3 addition of a “full-blown” ad-server to the vendor’s product offering has worked wonders. “That’s allowed us to scale tremendously,” he says. “We’re now serving over 2.5bn ads a month and reaching almost 300 million users every month with video ads. We think 2014 will be big year for progress in programmatic direct.” Buckley spoke with us at the Beet.TV executive retreat in Vieques, Puerto Rico.
