Live Sports 2021: What’s Next on TV, a Beet.TV + VAB Leadership Series presented by Effectv

Playlists & Series

Live Sports Are Poised for Big Comeback in 2021: VAB’s Jason Wiese

19 Nov 2025

‘People Need Sports the Most’: NBC’s Dan Lovinger

19 Nov 2025

Sports Sponsors Can Thrive in Hybrid Media World: Nielsen’s Jon Stainer

19 Nov 2025

Sports Marketers Raised Bar on Creativity, Innovation in 2020: Omnicom’s Tom McGovern

19 Nov 2025

‘No Going Back’ to Content-First Targeting in Sports: Effectv’s James Rooke

19 Nov 2025

Branded Content, Consumer Insights Underpin Sports Strategy: Turner’s Tina Shah

19 Nov 2025

Sports Is Still ‘Appointment TV’ Amid Shift in Viewing Habits: Horizon’s Adam Schwartz

19 Nov 2025

Sports Are Key Part of ‘Always-On’ Marketing: Rocket Mortgage CMO Casey Hurbis

19 Nov 2025

Streaming Complements Linear TV to Engage Sports Fans: Disney’s Danielle Brown

19 Nov 2025

Comcast, Dentsu, Disney, Effectv, Fox, Horizon, NBC, Mindshare, Nielsen, Omnicom, VAB & WarnerMedia Execs: Return of Live Sports Means New Opportunities for Marketers

19 Apr 2021

Virtual Signage Raised Visibility on TV Sports During the Pandemic

8 Feb 2021

Younger Sports Fans Want More Control of Viewing: Amplifi’s Mike Law

7 Feb 2021

Audience-Based Targeting Provides More Flexibility to Reach Sports Fans: Effectv’s Melanie Hamilton

2 Feb 2021

Digital Experiences Enrich Sports Viewing: VAB’s Jason Wiese

27 Jan 2021

‘Live Sports Are Best Investment for Advertisers’: Fox Sports’ Seth Winter

13 Jan 2021

Fan Attendance Supports TV Viewership of Live Sports: Mindshare’s Gibbs Haljun

12 Jan 2021