Andre Swanston

Tru Optik & comScore Bring Demographic Ad Buying To Connected TV
Tru Optik & comScore Bring Demographic Ad Buying To Connected TV
31 Jul 2017
After P2P Legacy, Tru Optik Rises On Local Tracking, Other Services
After P2P Legacy, Tru Optik Rises On Local Tracking, Other Services
9 May 2017
New Data Sources Are Coming: TruOptik, Neustar, Alphonso & 605 Discuss
New Data Sources Are Coming: TruOptik, Neustar, Alphonso & 605 Discuss
16 Apr 2017
How ‘Desperate’ Marketers Struggle In OTT TV: Tru Optik’s Swanston
How ‘Desperate’ Marketers Struggle In OTT TV: Tru Optik’s Swanston
21 Mar 2017
Tru Optik Mines Behavioral, Demographic And Purchase Data For OTT Cloud
Tru Optik Mines Behavioral, Demographic And Purchase Data For OTT Cloud
9 Nov 2016
Auto Firms Get 4x ROI From Addressable TV Ads, Experian Says
Auto Firms Get 4x ROI From Addressable TV Ads, Experian Says
18 Aug 2016
Tru Optik Finds Better Ads From Knowing Actual Viewer Behaviour
Tru Optik Finds Better Ads From Knowing Actual Viewer Behaviour
8 Aug 2016
Tru Optik Goes Over The Top To Track Media Consumption Of 500 Million People
Tru Optik Goes Over The Top To Track Media Consumption Of 500 Million People
2 Aug 2016
TruOptik Helps Broadcasters Target BitTorrent Users With Ads
TruOptik Helps Broadcasters Target BitTorrent Users With Ads
20 Jan 2016