Ashley Swartz

Playlists & Series

Comcast Media Strategist Kavita Vazirani: “Archaic” Audience Measurement has to Change
13 Jan 2013
CES Buzz: New Marketing Mantra is “Experience,” MediaVest’s CEO Terkelsen
11 Jan 2013
CES Dispatch: Ashley Swartz Key Takeaways from Consumer Electronics Show 2013
11 Jan 2013
CES Dispatch: Advertisers Harnessing Digital Data for Smart TVs, More Screens
11 Jan 2013
Conde Nast Expands GQ, Glamour Into Digital Video, CNP’s Sauerberg
10 Jan 2013
Multicultural Consumers Drive New Tech Trends, MediaVest Exec Says
10 Jan 2013
More Than One-Third of XBox Users Engage With Interactive Ads
10 Jan 2013
Samsung Leads With Looks, Design in New CES Sets
8 Jan 2013
Samsung Unveils New Lineup of Smart TVs, Hi-Res Sets
7 Jan 2013
Commentary: Time Shifted Viewing of TV Presents New Opps for Programmers
20 Dec 2012
Commentary: Microsoft’s SmartGlass “Second Screen” Platform for Xbox Could be Big
12 Dec 2012
Revelation from Cyber Monday: Online Video is Driving the Transformation of eCommerce
5 Dec 2012
Commentary: Collaboration, Partnerships Vital for Smart TV Ad Biz, Analyst Swartz
26 Nov 2012
Beet Commentary: iPad Mini Could Boost Mobile Ads
6 Nov 2012
Nielsen: Measuring Reach, Sales Lift Across Online & TV
31 Oct 2012
Weather Channel Readies Universal Profile for Consumption Across “Four Screens”
28 Oct 2012
Tech Publisher IDG Embraces RTB with Data Management Platform
26 Oct 2012
Real-Time Buying Can Inform Media Planning, Strategy, Mindshare’s Andy Chapman
24 Oct 2012
More Private Exchanges Likely to Come in RTB, LiveRail says
24 Oct 2012
Group M’s Xaxis Audience Buying Unit on Pace to Expand to 26 Markets
23 Oct 2012