Joanna O'Connell

Programmatic Video Grows, but Brand Education Still Vital, Omnicom’s Kramer
3 Oct 2013
Turn’s Balabanian: Multi-Platform Addressable Ads Are Here
Turn’s Balabanian: Multi-Platform Addressable Ads Are Here
2 Oct 2013
TubeMogul in Pact with IPG Mediabrands for Programmatic Effort
30 Sep 2013
Ascension of Programmatic Advertising Demands More Industry Understanding, SpotXchange’s Shehan
Ascension of Programmatic Advertising Demands More Industry Understanding, SpotXchange’s Shehan
27 Sep 2013
Magna Global Sees 40% Rise in Programmatic Video
Magna Global Sees 40% Rise in Programmatic Video
26 Sep 2013
Nielsen Soon To Add Richer Data To OCR Ad Measurement
Nielsen Soon To Add Richer Data To OCR Ad Measurement
26 Sep 2013
RTB Video Aiming for $686 Million, But Faces Hurdles on the Way
8 Apr 2013
Real-Time Bidding To Comprise 25% of Online Video Ad Spend in 2014. Report
8 Apr 2013
Programmatic Buying Has Supercharged Dailymotion’s International Growth
4 Apr 2013
New York Times R&D Chief: We’re Transacting Business ‘Like a Retailer’
9 Mar 2013
Private Marketplaces Tap Into Buyer-Seller Need for Control, SpotXchange’s Shehan
5 Mar 2013
Beets on the Move: Austin this Weekend, Cannes & London Next Month……
5 Mar 2013
WPP Readies Private Media Buying Exchanges for Industry Verticals
4 Mar 2013
Beet Retreat: Sorting out Programmatic Versus RTB w/ Forrester, SpotXchange, Videology and Xaxis
3 Mar 2013
The New York Times has Prototyped a Link-Centric Search Engine
2 Mar 2013
Beet Retreat: Sorting out Programmatic Versus RTB w/ Forrester, SpotXchange, Videology and Xaxis
28 Feb 2013
Big Marketers Slow to Embrace Big Data, Forrester’s O’Connell
28 Feb 2013
The New York Times Launches Real-Time Ad Serving with Twitter Data
19 Feb 2013
Vivian Schiller: NBC News is Readying “Rich Journalism Destination”
18 Feb 2013
Agency Trading Desk Xaxis Buys Audiences Rather Than Media
14 Feb 2013