Kelly Abcarian

Finding The Umbrella For Advanced TV: Omnicom’s Steuer & Nielsen’s Abcarian
8 Jul 2019
Nielsen Prepping Platform For Addressable TV, Ad Decisioning
4 Jun 2019
Commonality Of TV Audience Segments Will Ease Buying Friction: Nielsen’s Abcarian
17 Oct 2018
Five Years Out: How Data Will Change TV Ad Buying according to Nielsen, Cross MediaWorks, Turner & Sinclair
Five Years Out: How Data Will Change TV Ad Buying according to Nielsen, Cross MediaWorks, Turner & Sinclair
15 Dec 2017
Nielsen’s Comcast Deal Meets Growing Data Demand: Abcarian
Nielsen’s Comcast Deal Meets Growing Data Demand: Abcarian
13 Dec 2017
Nielsen Enables Easier Measurement Of Netflix Consumption: Abcarian
19 Oct 2017
Nielsen’s Abcarian On Measuring Hulu, YouTube TV & OTT’s Future
Nielsen’s Abcarian On Measuring Hulu, YouTube TV & OTT’s Future
1 Aug 2017
Out-Of-Home Viewing Metric Assigns Value To Overlooked Audiences: Nielsen’s Kelly Abcarian on Turner Deal
Out-Of-Home Viewing Metric Assigns Value To Overlooked Audiences: Nielsen’s Kelly Abcarian on Turner Deal
27 Jul 2017
Nielsen’s Abcarian Backs TV Networks’ New Data Strategies
Nielsen’s Abcarian Backs TV Networks’ New Data Strategies
4 May 2017
Nielsen Studies Show Co-Viewing On Roku Devices Similar To Linear TV
7 Jul 2016