Scott Donaton

Playlists & Series

Digitas NewFront Event Will Highlight Brands And Social Causes
29 Apr 2018
Digitas’ View Of Digital Content NewFronts: Cave Men, Astronauts And Storytelling
Digitas’ View Of Digital Content NewFronts: Cave Men, Astronauts And Storytelling
8 May 2017
Brand Content Not Just ‘Nice To Have’ But The Future Of Marketing: DigitasLBi’s Donaton
Brand Content Not Just ‘Nice To Have’ But The Future Of Marketing: DigitasLBi’s Donaton
20 Apr 2017
Digital Video Has Reached a “Mature Phase,” DigitasLBi’s Scott Donaton
Digital Video Has Reached a “Mature Phase,” DigitasLBi’s Scott Donaton
29 Apr 2015
Custom Video Now in “Big League” for Marketers, DigitasLBi’s Scott Donaton
Custom Video Now in “Big League” for Marketers, DigitasLBi’s Scott Donaton
14 Feb 2015
UM’s Global Content Chief: Automation Allows More Creativity
30 Apr 2014
The Emergence of Branded Web Video: American Express, BMW, Denny’s, Kraft Foods, Samsung, Others Embracing a New Medium
7 Oct 2011
BMW Drives to Upscale Niche Market with Branded Video Series
2 Oct 2011
#BeetShow Hollywood Meets the Web: The Outlook for Video Branded Entertainment  (Recorded)
#BeetShow Hollywood Meets the Web: The Outlook for Video Branded Entertainment (Recorded)
26 Sep 2011
AOL Finds Growing Business Around Branded Video Programs
26 Sep 2011
Beet.TV Dive Deep:  Hollywood Meets the Web: Planning, Buying, and Implementing Online Video Branded Entertainment Campaigns
Beet.TV Dive Deep: Hollywood Meets the Web: Planning, Buying, and Implementing Online Video Branded Entertainment Campaigns
8 Sep 2011
Ad Age Editor Turned Ad Man on Branded Entertainment and Denny’s Campaign
17 Jun 2011
Bud.TV’s Monday Launch is Emblematic of Big Advertising Switch Online, Declares AdAge Editor-in-Chief Scott Donaton — New York Times Magazine Features “BrewTube” this Sunday….
Bud.TV’s Monday Launch is Emblematic of Big Advertising Switch Online, Declares AdAge Editor-in-Chief Scott Donaton — New York Times Magazine Features “BrewTube” this Sunday….
2 Feb 2007
Too Many Marketers are Jumping into Viral Video, AdvertisingAge EIC Scott Donaton Declares
Too Many Marketers are Jumping into Viral Video, AdvertisingAge EIC Scott Donaton Declares
22 Jan 2007