Travis Hockersmith

Playlists & Series

Research from WPP’s Millward Brown: Adding Interactivity To TV Ads Increases Effectiveness
Research from WPP’s Millward Brown: Adding Interactivity To TV Ads Increases Effectiveness
27 Aug 2013
Research: Original Web Video Ads Outperform TV Shovelware
Research: Original Web Video Ads Outperform TV Shovelware
26 Aug 2013
Tablet User Ad Recall High, Study Shows
Tablet User Ad Recall High, Study Shows
21 Aug 2013
Connected TV Viewers Interact, Respond to Ads, Yume/Magid Study
21 Aug 2012
Measuring Video Impact with Nielsen’s “TV Internet Data Fusion”
14 Feb 2011
Online Video Viewers Skip Less Ads than TV Watchers
11 Feb 2011
Online video yields 20% bump in brand recall, YuMe study shows
Online video yields 20% bump in brand recall, YuMe study shows
8 Feb 2011