Beet.TV's Coverage of CIMM 2017

Playlists & Series

Frustrated Advertisers Seek “Canadian” Approach To Delayed Total Measurement: Omnicom’s Steuer
Frustrated Advertisers Seek “Canadian” Approach To Delayed Total Measurement: Omnicom’s Steuer
1 Mar 2017
Accenture/ABC Study: Digital Sales Gains ‘Gated’ Without Multiplatform TV
Accenture/ABC Study: Digital Sales Gains ‘Gated’ Without Multiplatform TV
27 Feb 2017
Hulu Making Progress On Measuring Audiences, Not Just Screens
Hulu Making Progress On Measuring Audiences, Not Just Screens
27 Feb 2017
Netherlands Leads The World On Unified Video Measurement: Kantar Media’s Brown
Netherlands Leads The World On Unified Video Measurement: Kantar Media’s Brown
24 Feb 2017
Netflix Boom Give Advertisers An Audience Blindspot: Turner’s Shimmel
Netflix Boom Give Advertisers An Audience Blindspot: Turner’s Shimmel
23 Feb 2017
Kantar Technology Selected For Next Steps In Tracking Ad, Media Assets
Kantar Technology Selected For Next Steps In Tracking Ad, Media Assets
22 Feb 2017
Sequent Study For CIMM Identifies Cross-Platform Attribution Challenges
Sequent Study For CIMM Identifies Cross-Platform Attribution Challenges
22 Feb 2017
CIMM’s Clarke On The ‘Tricky Challenge’ Of Cross-Platform Measurement
CIMM’s Clarke On The ‘Tricky Challenge’ Of Cross-Platform Measurement
22 Feb 2017
ABC TV/Accenture Study Find Understatement Of Multiplatform TV ROI
ABC TV/Accenture Study Find Understatement Of Multiplatform TV ROI
20 Feb 2017