Brands Want A Shorter, Shoppable Funnel: Accenture’s Mendonça

Playlists & Series

Brands Want A Shorter, Shoppable Funnel: Accenture’s Mendonça
24 Jun 2019
New To Accenture, Mendonca Outlines Firm’s Role In Programmatic, Data-Directed Marketing
18 Jun 2018
Disney-ABC’s Brian West: TV Measurement Must Be Platform-Agnostic
Disney-ABC’s Brian West: TV Measurement Must Be Platform-Agnostic
7 Aug 2017
Engagement, Reach Key To Broadcasters’ Digital Survival: Accenture Study
Engagement, Reach Key To Broadcasters’ Digital Survival: Accenture Study
1 May 2017
OpenAP Audience Buying Consortium Using Accenture For Back-End Posting: Turner’s Shimmel
OpenAP Audience Buying Consortium Using Accenture For Back-End Posting: Turner’s Shimmel
7 Apr 2017
ABC TV/Accenture Study Find Understatement Of Multiplatform TV ROI
ABC TV/Accenture Study Find Understatement Of Multiplatform TV ROI
20 Feb 2017