Tuning Data Brings ‘True Commercial Ratings’ To Digital Ads

Playlists & Series

Tuning Data Brings ‘True Commercial Ratings’ To Digital Ads
Tuning Data Brings ‘True Commercial Ratings’ To Digital Ads
2 Jan 2014
Videology’s Astley: Videos Are Advertisers’ ‘Blank Canvas’
Videology’s Astley: Videos Are Advertisers’ ‘Blank Canvas’
19 Dec 2013
Simulmedia Raises $25 Million in New Venture Round
Simulmedia Raises $25 Million in New Venture Round
10 Dec 2013
Advanced Targeting in Video Campaigns Rising Quickly, Videology Report
26 Oct 2013
Turn’s Balabanian: Multi-Platform Addressable Ads Are Here
Turn’s Balabanian: Multi-Platform Addressable Ads Are Here
2 Oct 2013
Xaxis’ Schlickum: ‘Video Next For Programmatic Ad Disruption’
Xaxis’ Schlickum: ‘Video Next For Programmatic Ad Disruption’
19 Sep 2013
‘Near-Time’ Ad Bidding Rising in Programmatic Landscape, Magna’s Argyilan
‘Near-Time’ Ad Bidding Rising in Programmatic Landscape, Magna’s Argyilan
16 Sep 2013
Magna Global NA President Argyilan:  Media Buying Models “Will Fall Apart in Two Years”
Magna Global NA President Argyilan: Media Buying Models “Will Fall Apart in Two Years”
6 Sep 2013
TV Ads Could Soon Be Sold Programmatically, Magna’s Todd Gordon
TV Ads Could Soon Be Sold Programmatically, Magna’s Todd Gordon
5 Aug 2013
VivaKi’s Paul: Programmatic Proof Will Turn On More Premium Publishers
VivaKi’s Paul: Programmatic Proof Will Turn On More Premium Publishers
1 Aug 2013
Ad Creatives Need To Adopt Programmatic Testing, Starcom’s Tracey Paull
Ad Creatives Need To Adopt Programmatic Testing, Starcom’s Tracey Paull
30 Jul 2013
Publicis, Omnicom Merger:  It’s about “Big Data” says Maurice Levy
Publicis, Omnicom Merger: It’s about “Big Data” says Maurice Levy
28 Jul 2013
Programmatic Buying of Video Ad is Booming, but Creativity Must Follow, VivaKi’s Kurt Unkel
Programmatic Buying of Video Ad is Booming, but Creativity Must Follow, VivaKi’s Kurt Unkel
17 Jul 2013
Mindshare’s Johnston: ‘Addressable’ Advertising is Maximizing Efficiency
Mindshare’s Johnston: ‘Addressable’ Advertising is Maximizing Efficiency
25 Apr 2013
GM is Focused on “Addressable” Video Delivery; “Programmatic” is the Future
12 Mar 2013
Videology Aims for Mobile Addressability
1 Mar 2013
Videology’s Collider Unit Touts “Confirmed vs. Inferred” Mobile Advertising Targeting
28 Feb 2013
Videology Touts Addressable Advertising Breakthrough for Mobile Video
26 Feb 2013
Real-Time Bidding Reaching 30 Percent of Video Ad Sales, Videology’s McMahon
16 Feb 2013
Agency Trading Desk Xaxis Buys Audiences Rather Than Media
14 Feb 2013