Don’t Forget To Feed The Funnel – How ‘Deterministic’ TV Can Build Brands, Too

Playlists & Series

Don’t Forget To Feed The Funnel – How ‘Deterministic’ TV Can Build Brands, Too

19 Nov 2025

Addressable TV Is Growing Up: Ampersand’s Anastasia Dukes-Asuen

19 Nov 2025

Viewer Data Determines Real Ad Effectiveness: Ampersand’s Heftman

19 Nov 2025

Build A Bridge To Raise Up Addressable TV: Ampersand’s Pangis

19 Nov 2025

Ampersand’s Rosen Urges Local Innovation, Sees New Era Of Focus

19 Nov 2025

From NCC To Ampersand, Andrew Ward Explains Changes

19 Nov 2025

Addressability Is Going Up The Funnel: Ampersand’s Barnet

19 Nov 2025

Local Advertisers Are Getting Data-Savvy: Ampersand’s Herbstman

16 Jan 2024

Blockgraph Helps Ampersand Power IPG’s Multi-Screen Buys

19 Oct 2022

Embrace TV’s Multi-Currency Future: Ampersand’s Pangis

17 Feb 2022

From TV Sales House to Powerhouse in Advanced TV, My Chat with Nicolle Pangis, CEO of Ampersand

3 May 2021

Rebooting Wanamaker: TV Can Now Prove Effectiveness, Ampersand’s Matero Says

24 Jan 2021

TV Must Embrace Digital-Style Buying: Ampersand’s Pangis

30 Oct 2020

Ampersand, Verizon Media Partner For TV Ad Scale

5 May 2020

Ampersand’s Andrew Ward: We are Moving to Audience First vs. Demo’s

23 Apr 2020

Ampersand Launches ‘The AND Platform’ to Unify Audience and Measurement Across Inventories

23 Jan 2020

Ampersand Calls On TVSquared To Measure TV Ad Outcomes

21 Oct 2019