Guardian Uses ‘Attention Analytics’ To Amplify Content

Playlists & Series

Guardian Uses ‘Attention Analytics’ To Amplify Content
Guardian Uses ‘Attention Analytics’ To Amplify Content
21 May 2014
Veenome Looks Inside Videos To Help Advertisers
Veenome Looks Inside Videos To Help Advertisers
17 Mar 2014
Treat Mobile Ads Like Episodes To Gain Insight: InMobi’s Venkatesh
3 Mar 2014
Unruly’s Kosinski: Superbowl’s Best Ads Touched Down Weeks Before Kick-Off
Unruly’s Kosinski: Superbowl’s Best Ads Touched Down Weeks Before Kick-Off
3 Feb 2014
Nielsen’s Hohman: TV Nets ‘Hungry’ For Cross-Platform Data
3 Feb 2014
Analytics Firm BrandAds Aims to Measure Video Across Screens
Analytics Firm BrandAds Aims to Measure Video Across Screens
25 Nov 2013
Akamai Casts Its Diagnostics Eye Over More Video Services
9 Oct 2013
AOL Launches Video Insight Tool to Provide Deep Data on Views
AOL Launches Video Insight Tool to Provide Deep Data on Views
18 Sep 2013
Tremor’s VideoHub Unit Gets Video “Viewability” Tool Certified by MRC
Tremor’s VideoHub Unit Gets Video “Viewability” Tool Certified by MRC
20 May 2013
Akamai Has Diagnostic Tool for Individual Viewer Performance
Akamai Has Diagnostic Tool for Individual Viewer Performance
16 May 2013
Akamai Touts Deep Analytics Products for Video
27 Nov 2012
Nielsen: Measuring Reach, Sales Lift Across Online & TV
31 Oct 2012
Nielsen: “Facebook has Become Our Panel for Measuring the Online Universe”
19 Oct 2012
Adobe Forges Deepening Ties with the Ad Business
9 Oct 2012
Digital Advertising Needs Big Data, TV Comps, comScore’s Joan FitzGerald
2 Oct 2012
Adobe Says First-Party Data is Driving Media Marketplace: Launches SiteCatalyst as Advertising Tool
2 Oct 2012
Commentary: Screen Optimization, Tailored Creative A Must for Digital Campaigns, Analyst Swartz
28 Aug 2012
Connected TV Viewers Interact, Respond to Ads, Yume/Magid Study
21 Aug 2012
U.S. Video Services Company Tapped to Stream London Olympics Video in China
23 Jul 2012
Iranian and Russian 24-Hour English-Language News Channels Gaining Traction via the Web, Russia is Huge on YouTube
20 Jul 2012