VOD Could Shepherd More Programmatic Buying in TV, Ashley Swartz

Playlists & Series

VOD Could Shepherd More Programmatic Buying in TV, Ashley Swartz
29 Aug 2014
TV Upfront Was “Underwhelming,” a Beet Commentary
TV Upfront Was “Underwhelming,” a Beet Commentary
2 Aug 2014
Beet Commentary: Is Aereo Decision Just Napster Déjà Vu?
Beet Commentary: Is Aereo Decision Just Napster Déjà Vu?
1 Jul 2014
The New Lexicon of Programmatic Advertising, Commentator Ashley Swartz explains
The New Lexicon of Programmatic Advertising, Commentator Ashley Swartz explains
25 Jun 2014
Ad Fraud May Harm Programmatic Growth
Ad Fraud May Harm Programmatic Growth
9 Jun 2014
Beet Commentary: Big Upside in DirecTV-AT&T Deal Resides in Mobile & Latin America, Ashley J. Swartz
Beet Commentary: Big Upside in DirecTV-AT&T Deal Resides in Mobile & Latin America, Ashley J. Swartz
28 May 2014
Vice, Digitas take “Best in Show” at NewFronts, Beet Commentator Ashley Swartz
Vice, Digitas take “Best in Show” at NewFronts, Beet Commentator Ashley Swartz
13 May 2014
Transitioning TV Ad Buying From “Steak Dinners” to Programmatic:  It’s Going to Take Time
Transitioning TV Ad Buying From “Steak Dinners” to Programmatic: It’s Going to Take Time
6 Apr 2014
As Brands Eye Programmatic, Agencies Need to Show Value
As Brands Eye Programmatic, Agencies Need to Show Value
2 Mar 2014
BEET COMMENTARY:  Framing the Downside of the Comcast/TWC Acquisition
BEET COMMENTARY: Framing the Downside of the Comcast/TWC Acquisition
2 Mar 2014
Commentary:  Forrester Report Highlights Shift from GRP’s for Digital Video
Commentary: Forrester Report Highlights Shift from GRP’s for Digital Video
14 Feb 2014
Beet Commentary by Ashley Swartz: Content Must is “Fluid”
Beet Commentary by Ashley Swartz: Content Must is “Fluid”
30 Jan 2014
Beet Commentary: Ashley Swartz’ 10 Takeaways from CES
Beet Commentary: Ashley Swartz’ 10 Takeaways from CES
10 Jan 2014
Google Expects Consolidation In Programmatic Ad Market
Google Expects Consolidation In Programmatic Ad Market
19 Dec 2013
WPP Has “Largest Programmatic Media Platform” with Xaxis and 24/7 Real Media Merger
WPP Has “Largest Programmatic Media Platform” with Xaxis and 24/7 Real Media Merger
17 Dec 2013
FreeWheel has Important Video Report, Ashley Swartz explains why
FreeWheel has Important Video Report, Ashley Swartz explains why
17 Dec 2013
AdTonik’s CEO: Mobile to TV Marketing Most Effective When Timed to “Daypart”
AdTonik’s CEO: Mobile to TV Marketing Most Effective When Timed to “Daypart”
10 Nov 2013
Starcom’s Richman: Cross-Screen Investment Rising, Discovery is Next Frontier
Starcom’s Richman: Cross-Screen Investment Rising, Discovery is Next Frontier
5 Nov 2013
SMG Launches New Unit for Cross-Platform Design, Content
31 Oct 2013
Beet Commentary: Online Video GRPs a Risk for Long-Term Pricing, Ashley Swartz
Beet Commentary: Online Video GRPs a Risk for Long-Term Pricing, Ashley Swartz
31 Oct 2013