Experian Reducing TV Audience Segment Pain Points

Playlists & Series

Experian Reducing TV Audience Segment Pain Points
4 Jan 2019
Tying Mobile Signals To Households With NinthDecimal’s Kilmer
4 Jan 2019
Data Plus Math Seeks To Provide Fast, Low-Cost TV Attribution
2 Jan 2019
O’Grady Of NCS: All Marketers Heading To ‘Purchase-Driven Planning’
28 Dec 2018
Videa’s Gianunzio Charts The ‘Superhighway’ For Local Media Sales
26 Dec 2018
Beachfront Aims To Make Premium Video ‘As Real-Time As Possible’
26 Dec 2018
The Tension Between Cost Efficiency, ‘Proper Business Rationale’: A+E’s Heftman
24 Dec 2018
Consultant Matt Prohaska Sees A ‘Cross Pollination’ Of Agency Teams
20 Dec 2018
With Long-Tail TV Video Rising, Publishers Face ‘Exhaustive’ Vetting: FreeWheel’s Smith
19 Dec 2018
Quest For More Linear TV Scale Links 4C Insights With a4, MASS Exchange
19 Dec 2018
Giant Spoon Is NBCUniversal’s Invite To The Direct-To-Consumer Table
18 Dec 2018
VideoAmp’s Prasad Discusses Beet Retreat 2018, Event-Level Forecasting
18 Dec 2018
Buy-Side Platform Sizmek Testing Its ‘Video Extension’ To Television
17 Dec 2018
NCC’s Seth Explains The Longitudinal Approach To Cross-Platform Measurement
17 Dec 2018
Comscore’s Hinnant On Data Matching And Being In The OpenAP Universe
16 Dec 2018
Racing F1 With A Datsun: Furious Corp.’s Swartz On Local TV’s ‘Revenue Leakage’
15 Dec 2018
Cross-Screen Planning, Measurement And Attribution An Iterative Process: TiVo’s Lutz
13 Dec 2018
Hulu’s DeTraglia On Using Probabilistic Data To Track Co-TV Viewing
12 Dec 2018
Essence’s Gerber Outlines The Practical Realities Of Swift Advertising Change
12 Dec 2018
More Front-End Automation Needed For Addressable TV: DISH’s Arrix
11 Dec 2018