Ad Viewability, Verification Drive Creative Reset For P&G: Chief Brand Officer Marc Pritchard

Playlists & Series

Ad Viewability, Verification Drive Creative Reset For P&G: Chief Brand Officer Marc Pritchard
Ad Viewability, Verification Drive Creative Reset For P&G: Chief Brand Officer Marc Pritchard
19 Nov 2025
P&G’s Marc Pritchard: Objectives Were Met Despite $100 Million In Digital Ad Cuts
P&G’s Marc Pritchard: Objectives Were Met Despite $100 Million In Digital Ad Cuts
19 Nov 2025
Like Sponsorships, Content Marketing Requires Connecting With Audiences: Momentum Worldwide’s Weil
Like Sponsorships, Content Marketing Requires Connecting With Audiences: Momentum Worldwide’s Weil
19 Nov 2025
Hearts & Science’s Claudio: Global Data Challenges Vary Market By Market
Hearts & Science’s Claudio: Global Data Challenges Vary Market By Market
19 Nov 2025
Amid Audience Declines, TV Networks Must Prove Outcomes: Tom Rogers of WinView Games
Amid Audience Declines, TV Networks Must Prove Outcomes: Tom Rogers of WinView Games
19 Nov 2025
Better Measurement Can Plug Digital Targeting Gaps: Nielsen Catalina’s Feigenson
Better Measurement Can Plug Digital Targeting Gaps: Nielsen Catalina’s Feigenson
19 Nov 2025
comScore’s Fetters: Digital Buy Side Wants Audience Quality, Ecosystem Cleanup
comScore’s Fetters: Digital Buy Side Wants Audience Quality, Ecosystem Cleanup
19 Nov 2025
News Corp.’s Guenther On Infrastructure Flexibility, Fake News And Viewability
News Corp.’s Guenther On Infrastructure Flexibility, Fake News And Viewability
19 Nov 2025
P&G’s Marc Pritchard on Addressing the Complexities in the Advertising Industry
19 Nov 2025
IAB Focus On Brands An ‘Inflection Point’ For Industry: NBCUniversal’s Scott Schiller
IAB Focus On Brands An ‘Inflection Point’ For Industry: NBCUniversal’s Scott Schiller
14 Feb 2018
AppNexus CEO Brian O’Kelley: Only Transparency Will Provide Trust In Digital Ecosystem
AppNexus CEO Brian O’Kelley: Only Transparency Will Provide Trust In Digital Ecosystem
12 Feb 2018
Supply Side Plumbing Hindering Race To More Targeted Ads: Omnicom’s Steuer
Supply Side Plumbing Hindering Race To More Targeted Ads: Omnicom’s Steuer
7 Dec 2016
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