Rentrak Makes Strides in Programmatic TV

Playlists & Series

Rentrak Makes Strides in Programmatic TV
Rentrak Makes Strides in Programmatic TV
19 Nov 2025
Transitioning TV Ad Buying From “Steak Dinners” to Programmatic:  It’s Going to Take Time
Transitioning TV Ad Buying From “Steak Dinners” to Programmatic: It’s Going to Take Time
19 Nov 2025
Rentrak Sees TV’s ‘Long Tail’ As Key To Linear Programmatic
Rentrak Sees TV’s ‘Long Tail’ As Key To Linear Programmatic
19 Nov 2025
Addressable TV Saves Advertisers Money: Rentrak’s Livek
Addressable TV Saves Advertisers Money: Rentrak’s Livek
19 Nov 2025
Panel Debate: comScore vs. Nielsen vs. Rentrak: Finding Friction With Competing Ad Currencies
Panel Debate: comScore vs. Nielsen vs. Rentrak: Finding Friction With Competing Ad Currencies
19 Nov 2025
Rentrak’s Livek Relishes Advanced TV Targeting With comScore
Rentrak’s Livek Relishes Advanced TV Targeting With comScore
19 Nov 2025
comScore Tracking TV Viewing Data in 35 Million Home with Charter/Spectrum Agreement
comScore Tracking TV Viewing Data in 35 Million Home with Charter/Spectrum Agreement
19 Nov 2025
OpenAP Audience Buying Consortium ‘A Tipping Point’: comScore’s Cathy Hetzel
OpenAP Audience Buying Consortium ‘A Tipping Point’: comScore’s Cathy Hetzel
19 Nov 2025
A ‘Resurgent’ comScore Plans Currency, Planning Solutions: CEO Wiener
19 Nov 2025
As Merger Closes, Rentrak & comScore Push ‘New Model’ For Media Measurement
As Merger Closes, Rentrak & comScore Push ‘New Model’ For Media Measurement
1 Feb 2016