Adobe, Simulmedia Execs Examine How Digital Data Can Inform Linear TV

Adobe, Simulmedia Execs Examine How Digital Data Can Inform Linear TV
Adobe, Simulmedia Execs Examine How Digital Data Can Inform Linear TV
17 Apr 2017
Simulmedia’s Siegel Fancies Self-Serve Ad Planning Model
Simulmedia’s Siegel Fancies Self-Serve Ad Planning Model
23 Mar 2017
Predictive TV Targets Purchasers, Not Demos: Simulmedia’s Zimbalist
Predictive TV Targets Purchasers, Not Demos: Simulmedia’s Zimbalist
9 Jan 2017
Beet Retreat Panel Targets The Cross-Device Conundrum: Sorenson, Simulmedia, TiVo
Beet Retreat Panel Targets The Cross-Device Conundrum: Sorenson, Simulmedia, TiVo
11 Dec 2016
Customer Data Unlocks Campaign Success, Simulmedia’s Storan Says
Customer Data Unlocks Campaign Success, Simulmedia’s Storan Says
27 Nov 2016
FCC Cable Box Reforms Make Data-Driven TV Urgent: Simulmedia’s Morgan
12 May 2016
How Simulmedia Tracks The ROI Of Linear TV: VP Storan
How Simulmedia Tracks The ROI Of Linear TV: VP Storan
22 Nov 2015
TV’s Not Dead, We Can Prove Its Worth: Simulmedia’s Piccone
TV’s Not Dead, We Can Prove Its Worth: Simulmedia’s Piccone
8 Nov 2015
Advertisers Can Have Their Cake And Eat It: Simulmedia’s Morgan
Advertisers Can Have Their Cake And Eat It: Simulmedia’s Morgan
16 Apr 2015
Simulmedia Shows Purchase Outcomes From TV Ads: Glantz
Simulmedia Shows Purchase Outcomes From TV Ads: Glantz
18 Feb 2015
Being a Change Agent = Reading Trends, Simulmedia’s Dave Morgan Says
18 Feb 2015
Simulmedia’s Glantz: We are Measuring Business Outcome from TV Ads
29 Jan 2015
Connect The Dots To Pay-By-Outcome Ads: Simulmedia’s Morgan
Connect The Dots To Pay-By-Outcome Ads: Simulmedia’s Morgan
12 Dec 2014
Simulmedia’s Morgan: TV Finally Embracing Ad Tech
Simulmedia’s Morgan: TV Finally Embracing Ad Tech
17 Jul 2014
TV Networks Well Placed Despite Multi-Platform Boom: Nielsen’s Hasker
29 Jun 2014
Simulmedia’s Morgan: TV Is The Real Ad Superhighway
Simulmedia’s Morgan: TV Is The Real Ad Superhighway
24 Jun 2014
TV Not Ready For Dynamic Ad Insertion: Simulmedia’s Morgan
TV Not Ready For Dynamic Ad Insertion: Simulmedia’s Morgan
19 Jun 2014
Programmatic Best For Non-Premium Video: Simulmedia’s Cooperstein
Programmatic Best For Non-Premium Video: Simulmedia’s Cooperstein
19 Jun 2014
Simulmedia Making Its TV Upfronts Debut
Simulmedia Making Its TV Upfronts Debut
13 Jun 2014
Simulmedia’s Morgan: Data Will Unbundle Marketing
Simulmedia’s Morgan: Data Will Unbundle Marketing
19 Mar 2014