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Topics
Addressable TV
Advertising
Agencies
Agentic AI
AI in Advertising
AI in Media
Brand Safety
Contextual Advertising
Creator Economy
Cross-Platform Strategy
CTV
Currency
Data and Identity
Digital Video
DSP – Demand side platforms
FAST
Gaming
Live Streaming
Measurement
Media
Performance TV
Privacy & Identity
Programmatic
Retail and Commerce Media
Shoppable TV
Social Media
SPO – Supply Path Optimization
SSP – Supply side platforms
Tech
Events
Events Overview
Event Calendar
Photo Gallery/Videos
Testimonials
About
About Beet.TV
Our Team
Home
Travis Scoles
Clean-Room Integration with Havas and LiveRamp Is Collaborative Effort: Paramount’s Travis Scoles
Playlists & Series
Clean-Room Integration with Havas and LiveRamp Is Collaborative Effort: Paramount’s Travis Scoles
19 Nov 2025
Paramount’s Travis Scoles: The Upfronts have Quietly Evolved Beyond Price and Volume
19 Nov 2025
Paramount’s Scoles: Outcomes-Based Measurement Will Dominate, TV Is At the Table
19 Nov 2025
The Essence of the Beet Retreat: Moving the Industry Forward by ‘Doing’
19 Nov 2025
TV Is Everywhere and Data-Enriched: Paramount’s Scoles
19 Nov 2025
Paramount’s Scoles: Advertising Is Converging Across Screens
19 Nov 2025
Identity Is Paramount For Paramount: Scoles Offers Advertisers Real Audiences
19 Nov 2025
Accurate Consumer Identifiers Underpin Ad Targeting: Paramount’s Travis Scoles
19 Nov 2025
iSpot.tv Gives Our Advertisers More Flexibility with Media Plans: Paramount’s Travis Scoles
19 Nov 2025
TV Ad Strategies Embrace Cross-Platform Viewing: Paramount’s Travis Scoles
19 Nov 2025
Transparent Partnerships Will Drive Advanced TV: Schireson’s Scoles
19 Nov 2025
Paramount’s Travis Scoles: TV Needs to Embrace Complexity While Breaking Down Silos
19 Nov 2025
Paramount Sharing Operational Blueprint with Publishers and Agencies to Help Industry Accelerate Transition to New Currencies
19 Nov 2025
Data Clean Rooms Help to Avert Other Kinds of Walled Gardens: Paramount’s Travis Scoles
19 Nov 2025
Consumer Identifiers Are Key to Holistic View of TV Audiences: Paramount’s Travis Scoles
19 Nov 2025
Advertisers Will Benefit From Evolution in Media Measurement: Paramount’s Travis Scoles
19 Nov 2025
Evolution To A Basket Of Currencies: Paramount’s Scoles
19 Nov 2025
CTV’s Ad Tools Deliver Performance, Personalized Audiences: Paramount’s Travis Scoles
13 Jun 2024
Embracing Change: The Future of Advanced Advertising is Transparent, Adaptable and Exciting: Paramount’s Scoles
19 Dec 2023
Joint Industry Committee Helps to Set Standards to Media Companies to Compete: Paramount’s Travis Scoles
11 May 2023
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