Ad Creatives Need To Adopt Programmatic Testing, Starcom’s Tracey Paull

Playlists & Series

Ad Creatives Need To Adopt Programmatic Testing, Starcom’s Tracey Paull
Ad Creatives Need To Adopt Programmatic Testing, Starcom’s Tracey Paull
19 Nov 2025
Xaxis Inks Deal for TV-Style Online Video Buying Using Videology & TubeMogul, Report
Xaxis Inks Deal for TV-Style Online Video Buying Using Videology & TubeMogul, Report
19 Nov 2025
TubeMogul Focused on TV-Like Buying for Digital, More Targeting
19 Nov 2025
TubeMogul in Pact with IPG Mediabrands for Programmatic Effort
19 Nov 2025
Lenovo Sees Creative Efficiencies In Programmatic Ads
Lenovo Sees Creative Efficiencies In Programmatic Ads
19 Nov 2025
Automated Video Ad Buying Growing Up Down Under
Automated Video Ad Buying Growing Up Down Under
19 Nov 2025
Programmatic in Canada: It Eliminates Manual Inefficiencies, M2’s Pate
Programmatic in Canada: It Eliminates Manual Inefficiencies, M2’s Pate
19 Nov 2025
Allstate is Keen on Programmatic Buying
Allstate is Keen on Programmatic Buying
19 Nov 2025
TubeMogul’s Viewability Consortium Goes Global
TubeMogul’s Viewability Consortium Goes Global
19 Nov 2025
TubeMogul’s Brett Wilson is Battling Bots, Non-Human Video Views and Low Ad Rates
TubeMogul’s Brett Wilson is Battling Bots, Non-Human Video Views and Low Ad Rates
19 Nov 2025
Platforms Should Shoulder Ad Fraud Burden: TubeMogul CEO
Platforms Should Shoulder Ad Fraud Burden: TubeMogul CEO
19 Nov 2025
Price Pressure on Video Ads Fuels Viewability and Fraud Problems, TubeMogul’s Wilson
Price Pressure on Video Ads Fuels Viewability and Fraud Problems, TubeMogul’s Wilson
19 Nov 2025
UK TV Networks Not Yet Embracing Programmatic: TubeMogul’s Reid
UK TV Networks Not Yet Embracing Programmatic: TubeMogul’s Reid
19 Nov 2025
Why Linear TV Needs More Automation: Adobe’s Gordon
23 Jul 2018
Adobe’s Todd Gordon on New Partnership w/ NBCUniversal
1 May 2018
Mediaocean’s Bill Wise: Convergence Is A Planning & Measurement Problem
1 Apr 2018
Adobe’s TubeMogul Acquisition Heralds Ad-Tech Consolidation
Adobe’s TubeMogul Acquisition Heralds Ad-Tech Consolidation
11 Nov 2016
TV Buyers Will Pay More For Programmatic Efficiency: TubeMogul’s Dybwad
TV Buyers Will Pay More For Programmatic Efficiency: TubeMogul’s Dybwad
5 Oct 2016
Brands Embrace ‘Programmatic Direct’ Relationship w/ Publishers,TubeMogul’s CEO Wilson
Brands Embrace ‘Programmatic Direct’ Relationship w/ Publishers,TubeMogul’s CEO Wilson
8 Jun 2014