Xaxis Combats TV Distraction With Synchronized Mobile Ads

Playlists & Series

Xaxis Combats TV Distraction With Synchronized Mobile Ads
Xaxis Combats TV Distraction With Synchronized Mobile Ads
19 Nov 2025
Branded Video Will Spur Programmatic Ads: Xaxis’ Dolan
19 Nov 2025
Group M’s Xaxis Goes Large With TV-Synced Two-Screen Ads
Group M’s Xaxis Goes Large With TV-Synced Two-Screen Ads
19 Nov 2025
Xaxis’ Schlickum: Native & Programmatic Can Co-Exist
Xaxis’ Schlickum: Native & Programmatic Can Co-Exist
19 Nov 2025
Xaxis Exec: Online Video Will Benefit from More Data and More Premium Content
Xaxis Exec: Online Video Will Benefit from More Data and More Premium Content
19 Nov 2025
WPP Has “Largest Programmatic Media Platform” with Xaxis and 24/7 Real Media Merger
WPP Has “Largest Programmatic Media Platform” with Xaxis and 24/7 Real Media Merger
19 Nov 2025
Xaxis’ Gleason on the Appeal of GRP’s for Digital Buys
Xaxis’ Gleason on the Appeal of GRP’s for Digital Buys
19 Nov 2025
Creative Optimization on Horizon, WPP’s Digital Chief David Moore
Creative Optimization on Horizon, WPP’s Digital Chief David Moore
19 Nov 2025
Xaxis’ Brian Gleason: Creative Is A ‘Big Hole’ For Digital Video Ads
Xaxis’ Brian Gleason: Creative Is A ‘Big Hole’ For Digital Video Ads
19 Nov 2025
Xaxis’ Hanlon: Verification Is Key Driver Of Video CPMs
Xaxis’ Hanlon: Verification Is Key Driver Of Video CPMs
19 Nov 2025
TV-Synced Ads Boost Brand Engagement, Civolution Says
TV-Synced Ads Boost Brand Engagement, Civolution Says
19 Nov 2025
Real Media’s Pangis: Even Super-Creative Ads Will Go Programmatic
Real Media’s Pangis: Even Super-Creative Ads Will Go Programmatic
19 Nov 2025
Videology: Media Mix Modeling Growing in Use
Videology: Media Mix Modeling Growing in Use
19 Nov 2025
GroupM Exec: Programmatic Buying Not Impacting TV Upfront Yet
GroupM Exec: Programmatic Buying Not Impacting TV Upfront Yet
19 Nov 2025
Xaxis Celebrates its 10th Anniversary as an “Outcome” Media Company, Gila Wilensky explains on the #BeetCast
5 Apr 2021
AI Needs Ethics: Xaxis’ Wilensky On Machines Learning From Humans
20 Dec 2020
Dynamic Creative Helps Brand Suitability During Change: Xaxis’
12 May 2020
How Brands Get To Outcome-Based Ads: Xaxis’ Bidon
24 Mar 2019
Xaxis’ Matt Sweeney On Finding The Best Proxies For Digital Success
25 Feb 2019
GroupM Seeks To Simplify Offerings, Diversify Talent Mix: CEO Castree
1 Jan 2019