Monumental Shift’s Davis: Focus On Revenue, Not ‘Measuring Lots Of Stuff’

Playlists & Series

Monumental Shift’s Davis: Focus On Revenue, Not ‘Measuring Lots Of Stuff’
Monumental Shift’s Davis: Focus On Revenue, Not ‘Measuring Lots Of Stuff’
7 Apr 2017
Taco Bell’s Thalberg On The Power Of Television, ‘Dark Clouds’ Over Digital
Taco Bell’s Thalberg On The Power Of Television, ‘Dark Clouds’ Over Digital
5 Apr 2017
Publicis’ Shlachter Divines The Future Of Video Viewing, Commercial Load And Measurement
Publicis’ Shlachter Divines The Future Of Video Viewing, Commercial Load And Measurement
3 Apr 2017
Rogers Dissects TV Audience Declines And The Challenges Of Better Audience Targeting
Rogers Dissects TV Audience Declines And The Challenges Of Better Audience Targeting
28 Mar 2017
More Uniform Standards Would Advance One-To-One Targeting: VM1’s Shlachter
More Uniform Standards Would Advance One-To-One Targeting: VM1’s Shlachter
24 Jan 2017
GroupM’s Norman: Facebook Lags Twitter For Video Advertisers
GroupM’s Norman: Facebook Lags Twitter For Video Advertisers
9 Apr 2015
‘Premium’ Is In The Eye Of The Beholder: Coull’s Watkins
1 Feb 2015
ZEFR Helps Brands Make Sense Of YouTube
ZEFR Helps Brands Make Sense Of YouTube
14 Jan 2015
Facebook Passes YouTube For Desktop Video: comScore’s Fulgoni
Facebook Passes YouTube For Desktop Video: comScore’s Fulgoni
13 Oct 2014
YouTube Stars Aide Brand Authenticity: Newcast’s Waugh
YouTube Stars Aide Brand Authenticity: Newcast’s Waugh
7 Oct 2014
Giant Snack Maker Mondelēz Nets 100 Million Views w/ ‘NowThisNews” Real-Time Collaboration
7 Oct 2014
Rightster Rolls Up Base79, Viral Spiral For MCN Scale
Rightster Rolls Up Base79, Viral Spiral For MCN Scale
8 Jul 2014
Google’s Benson: Mobile Is Driving Video Consumption
Google’s Benson: Mobile Is Driving Video Consumption
26 Jun 2014
Brands Sacrificing Truth For Attention: Google’s Benson
Brands Sacrificing Truth For Attention: Google’s Benson
19 Jun 2014
Google Rallies Fight Against Bots In Ad Fraud ‘Arms Race’
Google Rallies Fight Against Bots In Ad Fraud ‘Arms Race’
12 Jun 2014
Vice, Digitas take “Best in Show” at NewFronts, Beet Commentator Ashley Swartz
Vice, Digitas take “Best in Show” at NewFronts, Beet Commentator Ashley Swartz
13 May 2014
BrightRoll’s DoubleClick Google Enables YouTube Programmatic Buys
BrightRoll’s DoubleClick Google Enables YouTube Programmatic Buys
23 Apr 2014
MediaVest’s Trivedi: Google ‘Relationship’ Will Bring More Video Ads
MediaVest’s Trivedi: Google ‘Relationship’ Will Bring More Video Ads
10 Feb 2014
MediaVest’s Trivedi:  Compliance Around Digital Video is Finally in Place
MediaVest’s Trivedi: Compliance Around Digital Video is Finally in Place
5 Feb 2014
Zefr’s Kirk: Brands Should Tap The Power Of Fans
Zefr’s Kirk: Brands Should Tap The Power Of Fans
24 Jan 2014