Remoulding Video To Fit Fridges, Cars… And TV’s: says Facebook, IPG Mediabrands, Jun Group & YuMe

Playlists & Series

Remoulding Video To Fit Fridges, Cars… And TV’s: says Facebook, IPG Mediabrands, Jun Group & YuMe
Remoulding Video To Fit Fridges, Cars… And TV’s: says Facebook, IPG Mediabrands, Jun Group & YuMe
16 Feb 2016
YuMe Expands Ad Alliance with Smart TV Makers
YuMe Expands Ad Alliance with Smart TV Makers
3 Jan 2016
YuMe’s DSP Joins Stack For Programmatic Boom
YuMe’s DSP Joins Stack For Programmatic Boom
23 Dec 2015
OTT Activations In Europe Are Catching Up: YuMe’s Hanks
OTT Activations In Europe Are Catching Up: YuMe’s Hanks
20 Dec 2015
Presidential Hopefuls Are Turning To Programmatic TV Ads: YuMe’s McLernon
Presidential Hopefuls Are Turning To Programmatic TV Ads: YuMe’s McLernon
23 Apr 2015
Cross-Platform Ads Can Boost Reach for Some Demos, YuMe’s Neto
Cross-Platform Ads Can Boost Reach for Some Demos, YuMe’s Neto
19 Jan 2015
YuMe Focuses on Traffic Quality, Fraud Education
YuMe Focuses on Traffic Quality, Fraud Education
3 Sep 2014
Digital Video Faces Viewability & Measurement Hurdles
Digital Video Faces Viewability & Measurement Hurdles
1 Jul 2014
YuMe’s Ad Reach Calculator Sparks Assembly’s Interest
YuMe’s Ad Reach Calculator Sparks Assembly’s Interest
4 Jun 2014
YuMe On Quest For Ad Receptivity Equation
YuMe On Quest For Ad Receptivity Equation
4 Jun 2014
YuMe’s ‘Reach Calculator,’ Powered by Nielsen, Shows Impact Of Shifting Ad Dollars
YuMe’s ‘Reach Calculator,’ Powered by Nielsen, Shows Impact Of Shifting Ad Dollars
2 Jun 2014
YuMe CEO: Video Advertisers Need Better Data
14 Mar 2014
YuMe Household Targeting Tools Rolled out in UK
YuMe Household Targeting Tools Rolled out in UK
15 Nov 2013
SMG’s Baylon: TV Caution Means Two-Tier Ad Market
SMG’s Baylon: TV Caution Means Two-Tier Ad Market
15 Nov 2013
YuMe’s Lyonette: For Video Ads, “Size Doesn’t Matter”
15 Nov 2013
Research from WPP’s Millward Brown: Adding Interactivity To TV Ads Increases Effectiveness
Research from WPP’s Millward Brown: Adding Interactivity To TV Ads Increases Effectiveness
27 Aug 2013
Research: Original Web Video Ads Outperform TV Shovelware
Research: Original Web Video Ads Outperform TV Shovelware
26 Aug 2013
Research: IPG Zeroes In On Tablet Video Users
Research: IPG Zeroes In On Tablet Video Users
23 Aug 2013
Research: Tablet Video Apps Capture Viewers Better Than TV
Research: Tablet Video Apps Capture Viewers Better Than TV
22 Aug 2013
Brands Should Build Creative Specifically for Tablets, Study Reveals
Brands Should Build Creative Specifically for Tablets, Study Reveals
21 Aug 2013