Advertising

Dstillery Leans on Data to Find New Customers
Dstillery Leans on Data to Find New Customers
7 Mar 2015
Jun Group Growth Stems from Focus on Brands’ Owned Sites
Jun Group Growth Stems from Focus on Brands’ Owned Sites
5 Mar 2015
MySpace Userbase Is Now Viant’s Giant Ad Targeting Machine
4 Mar 2015
Yahoo: Three Keys to Native Ad Success
Yahoo: Three Keys to Native Ad Success
3 Mar 2015
Videology’s Gaskamp: Most Of Our Ads Are Upfront
Videology’s Gaskamp: Most Of Our Ads Are Upfront
3 Mar 2015
Digital Isn’t Boosting Overall Ad Growth Much: comScore’s Fulgoni
Digital Isn’t Boosting Overall Ad Growth Much: comScore’s Fulgoni
2 Mar 2015
Ad Tech Consolidation Doesn’t Mean Walled Gardens: BrightRoll’s Mosher
Ad Tech Consolidation Doesn’t Mean Walled Gardens: BrightRoll’s Mosher
2 Mar 2015
Marketing Industry Chief: Ad Fraud Must be “Put to Its Death”
Marketing Industry Chief: Ad Fraud Must be “Put to Its Death”
26 Feb 2015
Making the “Media Revolution:” IPG’s Roth, WPP’s Sorrell, AOL’s Armstrong and GroupM’s Gotlieb
24 Feb 2015
Audience Buying Ushers in Changes for Premium Publishers, SMG’s Delaney
Audience Buying Ushers in Changes for Premium Publishers, SMG’s Delaney
23 Feb 2015
Being a Change Agent = Reading Trends, Simulmedia’s Dave Morgan Says
18 Feb 2015
Mobile Video Advertising up 13X for SpotXchange
Mobile Video Advertising up 13X for SpotXchange
18 Feb 2015
This is The Year of “Advertainment,” Virool’s Danzis
17 Feb 2015
The Media Agency of Future Will be About Creativity, Not Big Data, Publicis’ Tobaccowala
The Media Agency of Future Will be About Creativity, Not Big Data, Publicis’ Tobaccowala
14 Feb 2015
Custom Video Now in “Big League” for Marketers, DigitasLBi’s Scott Donaton
Custom Video Now in “Big League” for Marketers, DigitasLBi’s Scott Donaton
14 Feb 2015
Ad Fraud Is Not As Widespread As You Think: comScore CEO
Ad Fraud Is Not As Widespread As You Think: comScore CEO
13 Feb 2015
Outbrain Uses Data To Improve Content Marketing: LaCour
Outbrain Uses Data To Improve Content Marketing: LaCour
13 Feb 2015
Hearst’s Troy Young: Editors Need to Be Involved with Native Advertising
Hearst’s Troy Young: Editors Need to Be Involved with Native Advertising
13 Feb 2015
“An Uncertain Time” in AdTech: Nielsen’s Feigenson
“An Uncertain Time” in AdTech: Nielsen’s Feigenson
12 Feb 2015
Hulu ‘Going Big’ On Original Commissions Ahead Of NewFronts
Hulu ‘Going Big’ On Original Commissions Ahead Of NewFronts
12 Feb 2015