Advertising

Connected TV Viewers Interact, Respond to Ads, Yume/Magid Study
21 Aug 2012
Jun Group Delivers Results for Top Brands with Opt-in Video Ads on Social Games, Music Sites
14 Aug 2012
Video Ad Network / Analytics Firm Visible Measures Raises $21 Million
14 Aug 2012
Size Matters: Engagement Rates Double with Larger Video Ads, Tremor Video Study
9 Aug 2012
Consumers Watch Increased Ad Load on Premium Video, FreeWheel Reports
7 Aug 2012
Poptent, Crowd-Sourcing Television and Web Advertising Creative
6 Aug 2012
Commentary: Social Media Making NBC Olympics Advertising More Valuable, Analyst Swartz
5 Aug 2012
Addressable TV Finally Coming Into View, Forrester’s Glantz
1 Aug 2012
Ad Agency TV Buyers “Don’t Understand Digital” Video, Forrester’s Michael Glantz
30 Jul 2012
Premium Video Paywalls Need to Be Customized, Ooyala’s Sean Knapp
29 Jul 2012
BBC’s Olympics Digital Legacy: A Multi-Screen Content and Advertising Software Solution
25 Jul 2012
FreeWheel to Power NBC’s Digital Video Ads for London Olympics
25 Jul 2012
YuMe Launches Interactive Mobile Video Ads
24 Jul 2012
Dailymotion Launches Online Video Platform for Publishers
19 Jul 2012
Real-Time Bidding for Online Video Ads will Disrupt the Television Business, Analyst
18 Jul 2012
BBC Expanding Web Video News Operations in London and Washington to Meet Surging Advertiser Demand
13 Jul 2012
Video Ad Platform, Jivox’s Interactive Ads, Increase Interaction Rates
5 Jul 2012
LiveRail Launches New Video Ad Technology, Checkpoint
3 Jul 2012
Eyeview Personalized Video Ads Drive Brand Lift, Purchase Intent
3 Jul 2012
Adap.tv Aims to Simplify Video Ad Buys with “App Center”
2 Jul 2012