Advertising

Reach, GRP Vital Metrics for Online Video Buys, Says ZenithOptimedia’s Kiernan
18 Nov 2011
VivaKi’s “The Pool” Tackling Tablet Ad Formats
18 Nov 2011
MediaVest Has Innovative Digital Campaign for Microsoft around “The Walking Dead”
18 Nov 2011
Engagement Around Online Video Drives Sales and it is Measurable, Digitas’ Dave Marsey
17 Nov 2011
Vizu Touts Real-Time Brand-Lift Data for Online Video Advertising
17 Nov 2011
iVillage Planning Video Expansion in 2012
16 Nov 2011
Adap.tv Marketplace Has Top Ad Agencies, Video Ad Nets and DSP’s, CEO Amir Ashkenazi
16 Nov 2011
YuMe Raises $12 Million in New Venture Round
16 Nov 2011
Time Inc. Readies Apps for All 21 Magazines
15 Nov 2011
Agency Creative Around Digital Video is Essential for the Industry, Tremor’s Jason Krebs
14 Nov 2011
Video Recommendation Engine Taboola Claims 60 Million Monthly Uniques for its Widget
14 Nov 2011
Jivox Raises $8.2 Million to Market its Interactive Video Ad Platform
13 Nov 2011
Video Ad Choice Doubles Impact, VivaKi’s Tracey Scheppach
11 Nov 2011
Facebook: “We are a Massive Distribution Mechanism for Video on the Web”
11 Nov 2011
YouTube Has 200K Advertisers, Targeting 7 Million More
10 Nov 2011
Madison Avenue Seeking the “Holy Grail” in Addressable TV, Partners with MSO’s
10 Nov 2011
Tremor Video Claims “Dramatic Success” with Cost-Per-Engagement Model
8 Nov 2011
Video on Local Newspaper Sites Garner High CPM’s for Gannett
6 Nov 2011
HealthiNation Finds Success in Targeted Syndication
6 Nov 2011
Online Video Market Similar to Early Days of Cable, Specific Media’s Wasserlauf Says
5 Nov 2011