Advertising

Playlists & Series

Advertisers Want the Viral Hit, but “Earned Media Isn’t Free”
28 Jul 2011
Measuring Video Impact as Gross Rating Point (GRP) Will Soon be “Inappropriate,” Digitas’ Jordan Bitterman
26 Jul 2011
Ogilvy Creates Online Video Practice Group, Headed by Robert John Davis
25 Jul 2011
Live From New York! the Beet.TV Video Leadership Series (Recorded Earlier)
25 Jul 2011
Breakthrough: UGC is Finally a Reality for Marketers with Eric Schmidt-backed VideoGenie
22 Jul 2011
Beet.TV Video Leadership Series: Finding the Value Equation for Video: Creativity vs. Data vs. Scale
Beet.TV Video Leadership Series: Finding the Value Equation for Video: Creativity vs. Data vs. Scale
20 Jul 2011
Mobile Marketers Embracing Self-Contained Ad Units
18 Jul 2011
Rich Media Ad Standardization for Mobile Nearly Ready, IAB’s Anna Bager
17 Jul 2011
Exclusive: U.S. Mobile Ad Sales to Top $1 Billion in 2011, IAB’s Anna Bager
14 Jul 2011
ZenithOptimedia Study: Internet to Pass Newspapers as Number Two Ad Medium in 2013
12 Jul 2011
TouchStorm’s Howdini Mixing Branded and Unsponsored “How to Videos”
12 Jul 2011
Giant Video Ad Exchange Now Serving Premium Publishers, says adBrite CEO
8 Jul 2011
Online Video’s Troubling Ad Equation: Less Transparency Means Lower Cost
7 Jul 2011
WHOA!!! AOLVideo Sponsoring Beet.TV in a Big Way
5 Jul 2011
“There is a Dark Side” to Online Video Advertising, Adap.tv President
5 Jul 2011
For Next Year’s Wimbledon: ESPN Plans In-Stream Advertising
4 Jul 2011
Online Ad Network Specific Media Acquires MySpace
29 Jun 2011
eMarketer CEO: Online Video Advertising to Increase 40% but Big Opportunity is in Original Content
24 Jun 2011
LongTail Video Finds Growth as Ad Network, Launches Syndication Play with Aol
23 Jun 2011
EQAL’s Miles Beckett on Best Practices for Web Video
21 Jun 2011