Agencies

WPP’s 24/7 Real Media Acquires Panache, Beet.TV Interviews Steve Robinson
11 Dec 2011
Agencies, Publishers Evaluating Tablet Ad Models
8 Dec 2011
WPP Plans Video Ad Network with New Acquisition
6 Dec 2011
Marketers Demand Tailored Online Video Engagement Metrics, Digitas’ Dave Marsey
6 Dec 2011
Reach, GRP Vital Metrics for Online Video Buys, Says ZenithOptimedia’s Kiernan
18 Nov 2011
Agency Creative Around Digital Video is Essential for the Industry, Tremor’s Jason Krebs
14 Nov 2011
Adap.tv Expands in Europe; Hires WPP Exec
4 Nov 2011
Branded Video Comes of Age as Madison Avenue Links with Hollywood
13 Oct 2011
Digital Ad Agency Indelible Expands Client Roster to Include KMart, Sears, Sephora, Mac and More
30 Sep 2011
Digitas’ Sarofian: “Audience Design” is Key to Branded Entertainment
28 Sep 2011
#BeetShow Hollywood Meets the Web: The Outlook for Video Branded Entertainment  (Recorded)
#BeetShow Hollywood Meets the Web: The Outlook for Video Branded Entertainment (Recorded)
26 Sep 2011
Beet.TV Dive Deep:  Hollywood Meets the Web: Planning, Buying, and Implementing Online Video Branded Entertainment Campaigns
Beet.TV Dive Deep: Hollywood Meets the Web: Planning, Buying, and Implementing Online Video Branded Entertainment Campaigns
8 Sep 2011
Fragmentation, Multiple Devices to Complicate Job for Digital Media Buyers
6 Sep 2011
Advertisers Want the Viral Hit, but “Earned Media Isn’t Free”
28 Jul 2011
Ogilvy Creates Online Video Practice Group, Headed by Robert John Davis
25 Jul 2011
Mobile Marketers Embracing Self-Contained Ad Units
18 Jul 2011
“Non-Working” Media Buying for Big Brands Could Reach Fifty Percent
10 Jun 2011
Palo Alto Meets Madison Avenue in the “Facebook Studio”
7 Jun 2011
Horizon Media Digital Chief: Online Video is a “Vast Bed for Testing” TV Ads
5 Jun 2011
Horizon Media is Managing Online Video Pricing with Adap.tv Integration
2 Jun 2011