CTV

‘Bullish On Data Marketplace,’ Dentsu Aegis Adds IRI To M1 Platform
4 Apr 2018
Sinclair At The Forefront of ATSC 3.0, Addressable TV Ads
2 Apr 2018
With Interactive TV Ads On The Upswing, Hulu Sees ‘Inflection Point’
30 Mar 2018
Consumer Privacy At The Heart Of Audience De-Duplication: 4C Insights’ Lance Neuhauser
27 Mar 2018
NBCU’s Rosen: Advanced Targeting A ‘Perfect Complement’ To Power Of Television
27 Mar 2018
FreeWheel’s Marcus On Using Voice Assistants To Understand Viewers
21 Mar 2018
How LiveRamp + Acxiom = A Unified TV ID Graph
20 Mar 2018
With 2.2 Million Households, Sling In Year Of Addressable Convergence With Dish
19 Mar 2018
Comcast Spotlight Brings Advanced TV Targeting To Local Buyers
16 Mar 2018
ESPN Introducing Linear Optimization In The Quest For True Addressable Television
13 Mar 2018
The Trade Desk’s Sims On Video Explosion & Agencies’ Role
12 Mar 2018
TiVo Ramping Up TV Viewership Data ‘Quite Rapidly’ Via Service Provider Agreements
8 Mar 2018
NBCUniversal Will Trim Original Primetime Programming Ad Clutter By 20% This Fall
28 Feb 2018
Hulu’s Peter Naylor: Reputation And Brand Safety Also Means Budget Safety
Hulu’s Peter Naylor: Reputation And Brand Safety Also Means Budget Safety
18 Feb 2018
Fox Networks’ Meredith Brace: Brands Want Reliable Information, Consumers Want Choices
Fox Networks’ Meredith Brace: Brands Want Reliable Information, Consumers Want Choices
16 Feb 2018
Beyond The Olympics, NBCUniversal Focusing On Ad Formats, Automated Buying: EVP Krishan Bhatia
Beyond The Olympics, NBCUniversal Focusing On Ad Formats, Automated Buying: EVP Krishan Bhatia
13 Feb 2018
Roku Wants To Be ‘The Operating System Of Television’: Head Of Ad Research Dan Robbins
Roku Wants To Be ‘The Operating System Of Television’: Head Of Ad Research Dan Robbins
24 Jan 2018
Turn On, Tune In, Opt Out: How Tru Optik’s Swanston Enables Viewer Targeting Choice
21 Jan 2018
Horizon Taps 4C Insights For Better TV Targeting, Gupta Says
18 Jan 2018
Amazon’s Cloud Fuels More Efficient Ad Delivery: SpotX’s Straight
18 Jan 2018