Data and Identity

Playlists & Series

‘Primal Data’ Unlocks Serendipitous Marketing: Y&R’s Sable
‘Primal Data’ Unlocks Serendipitous Marketing: Y&R’s Sable
19 Nov 2025
J. Walter Thompson Turns Health Data In To Results for Client Johnson & Johnson
J. Walter Thompson Turns Health Data In To Results for Client Johnson & Johnson
19 Nov 2025
MediaVest’s Terkelsen: We Want to Away from Demos to Audiences
19 Nov 2025
Bezos Drives Data-Driven Audience Profiling: WaPo’s Stevens
Bezos Drives Data-Driven Audience Profiling: WaPo’s Stevens
19 Nov 2025
Havas Embraces Wave of Big Marketer Media Reviews
19 Nov 2025
Audience Strategy is Key Attribute of Media Agency Today, Carat’s Doug Ray
Audience Strategy is Key Attribute of Media Agency Today, Carat’s Doug Ray
19 Nov 2025
Heineken Uses Programmatic To Better Understand Customers
Heineken Uses Programmatic To Better Understand Customers
19 Nov 2025
Ad Tech Is Not ‘One-Size-Fits-All’: Carat’s Jarvie
Ad Tech Is Not ‘One-Size-Fits-All’: Carat’s Jarvie
19 Nov 2025
Strong Buying with Great Efficiency are Top Tools for Brands, Mindshare’s Bitterman
19 Nov 2025
Weather Company Charges Into Mobile Video, Buoyed by Data
19 Nov 2025
Addressable TV Delivers Big Sales Lift, Scheppach, Bologna
Addressable TV Delivers Big Sales Lift, Scheppach, Bologna
19 Nov 2025
Access to Set-top Data Holding Back Addressable TV, SMG’s Scheppach
Access to Set-top Data Holding Back Addressable TV, SMG’s Scheppach
19 Nov 2025
From Data-Informed To Fully Addressable: Videology’s Ferber
From Data-Informed To Fully Addressable: Videology’s Ferber
19 Nov 2025
Addressable TV will Provide Unprecedented Granularity, SMG’s Scheppach
Addressable TV will Provide Unprecedented Granularity, SMG’s Scheppach
19 Nov 2025
Ad Agencies Will Have Renaissance Amid Math And Magic: iHeartRadio’s Pittman
Ad Agencies Will Have Renaissance Amid Math And Magic: iHeartRadio’s Pittman
19 Nov 2025
Weather’s David Kenny On Why Averages Aren’t Useful in Data Analysis
Weather’s David Kenny On Why Averages Aren’t Useful in Data Analysis
19 Nov 2025
A “Whole New World” of Video Advertising Coming to Comcast/NBCU, Driven by Set-top Data
A “Whole New World” of Video Advertising Coming to Comcast/NBCU, Driven by Set-top Data
19 Nov 2025
Cadreon’s Arun Kumar on Advanced TV and Why the AT&T DirecTV Acquisition Matters
Cadreon’s Arun Kumar on Advanced TV and Why the AT&T DirecTV Acquisition Matters
19 Nov 2025
AppNexus CEO O’Kelley Fights Facebook’s ‘Walled Garden’
AppNexus CEO O’Kelley Fights Facebook’s ‘Walled Garden’
19 Nov 2025
4C’s Neuhauser Helps Brands Understand 1.5bn Consumers
4C’s Neuhauser Helps Brands Understand 1.5bn Consumers
19 Nov 2025
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