DSP - Demand side platforms

WPP’s Xaxis Launches “Light Reaction,” a Mobile Performance Unit
WPP’s Xaxis Launches “Light Reaction,” a Mobile Performance Unit
3 Jun 2015
AdMore Extending Programmatic TV Opps w/ Rubicon Project, TubeMogul, Turn and Varick
AdMore Extending Programmatic TV Opps w/ Rubicon Project, TubeMogul, Turn and Varick
13 May 2015
Adelphic Its Brings Mobile “Cookie Proxy” To Europe
Adelphic Its Brings Mobile “Cookie Proxy” To Europe
7 May 2015
Yahoo’s Meeting Programmatic Demand from Advertisers at the NewFront
Yahoo’s Meeting Programmatic Demand from Advertisers at the NewFront
30 Apr 2015
SourceKnowledge Charges Ads On Customer Acquisition
SourceKnowledge Charges Ads On Customer Acquisition
9 Apr 2015
‘Always-On’ Advertising Moving To The Hub: Rocket Fuel’s Skinner
‘Always-On’ Advertising Moving To The Hub: Rocket Fuel’s Skinner
22 Feb 2015
Touchdown! Civolution Uses Super Bowl Moments To Trigger Online Ads
1 Feb 2015
Xaxis Will Use More Private Marketplaces, Less RTB
Xaxis Will Use More Private Marketplaces, Less RTB
23 Jan 2015
AOL Ad Chief: Unified Programmatic Platform Launching Soon
AOL Ad Chief: Unified Programmatic Platform Launching Soon
9 Jan 2015
Programmatic ‘Is Not A CPM Crunch’: Digitas’s Zaben
Programmatic ‘Is Not A CPM Crunch’: Digitas’s Zaben
23 Nov 2014
WPP’s Xaxis is Powering Programmatic “Upfront” with TubeMogul
WPP’s Xaxis is Powering Programmatic “Upfront” with TubeMogul
2 Nov 2014
TubeMogul CEO: We Went Public to Remain Independent
TubeMogul CEO: We Went Public to Remain Independent
6 Oct 2014
Horizon Media Plants Its Stake in Programmatic via Partnerships
2 Oct 2014
Supply Constraint Benefits Video Publishers: Xaxis’ Bidon
Supply Constraint Benefits Video Publishers: Xaxis’ Bidon
25 Sep 2014
Nexage, Acquired By Millennial, Thinks Big On Mobile
Nexage, Acquired By Millennial, Thinks Big On Mobile
24 Sep 2014
Rocket Fuel Touts “Mission Control,” Self-Service Programmatic Platform for Agencies
Rocket Fuel Touts “Mission Control,” Self-Service Programmatic Platform for Agencies
2 Sep 2014
Ad Tech Lets Advertisers Run Their Own Show: MediaMath’s Cox
Ad Tech Lets Advertisers Run Their Own Show: MediaMath’s Cox
26 Aug 2014
TV Will Be Last To Go Programmatic: Exchange Lab’s Dobson
TV Will Be Last To Go Programmatic: Exchange Lab’s Dobson
25 Jun 2014
Consumer Goods Giant Mondelez in Big Programmatic Pact w/ TubeMogul, report
Consumer Goods Giant Mondelez in Big Programmatic Pact w/ TubeMogul, report
16 Jun 2014
Visible Measures Launches DSP
Visible Measures Launches DSP
1 May 2014