Programmatic

Programmatic Video Ad Spending Growing in Europe, Adap.tv study
Programmatic Video Ad Spending Growing in Europe, Adap.tv study
10 Sep 2014
EU TV Embracing Data Faster Than US: Videology’s Jamboretz
EU TV Embracing Data Faster Than US: Videology’s Jamboretz
9 Sep 2014
A Record 30,000 Digital Media Execs Headed to Germany for DMEXCO
A Record 30,000 Digital Media Execs Headed to Germany for DMEXCO
7 Sep 2014
VivaKi’s Marco Bertozzi on the Rise of Sophisticated DMP’s
VivaKi’s Marco Bertozzi on the Rise of Sophisticated DMP’s
5 Sep 2014
AOL to Expand Ad Automated Marketplace with Big Focus on Linear TV
AOL to Expand Ad Automated Marketplace with Big Focus on Linear TV
4 Sep 2014
Agency Trading Desks “Are Going to Have to Change Their Pricing Model,” Forrester’s Richard Joyce
Agency Trading Desks “Are Going to Have to Change Their Pricing Model,” Forrester’s Richard Joyce
4 Sep 2014
VivaKi’s Hopwood on Programmatic Advertising:  “We are on a Tidal Wave of Innovation”
VivaKi’s Hopwood on Programmatic Advertising: “We are on a Tidal Wave of Innovation”
4 Sep 2014
Programmatic Buying Emerging in UK Through VOD, Targeting
Programmatic Buying Emerging in UK Through VOD, Targeting
3 Sep 2014
LiveRail’s Mark Trefgarne on RTB vs. Programmatic Guarantees
LiveRail’s Mark Trefgarne on RTB vs. Programmatic Guarantees
3 Sep 2014
Rocket Fuel Touts “Mission Control,” Self-Service Programmatic Platform for Agencies
Rocket Fuel Touts “Mission Control,” Self-Service Programmatic Platform for Agencies
2 Sep 2014
How Interactive and Programmatic Can Fit Together, SMG’s Tom Fryett explains
How Interactive and Programmatic Can Fit Together, SMG’s Tom Fryett explains
2 Sep 2014
AOL Readies Slate of Web Original Video for the U.K.
AOL Readies Slate of Web Original Video for the U.K.
1 Sep 2014
Xaxis’ Ad-Synch Product Rolls Out in Nine Markets: “It Captures the Imagination of our Clients” EMEA Chief Schlickum
Xaxis’ Ad-Synch Product Rolls Out in Nine Markets: “It Captures the Imagination of our Clients” EMEA Chief Schlickum
1 Sep 2014
Rubicon Taps Global Publishers’ “Demand for Greater Efficiency”
Rubicon Taps Global Publishers’ “Demand for Greater Efficiency”
1 Sep 2014
VOD Could Shepherd More Programmatic Buying in TV, Ashley Swartz
29 Aug 2014
Programmatic Poised to Impact TV Buying, SMG’s Steve Parker says
27 Aug 2014
More Agencies to Launch Private Exchanges, Zenith’s Zilberbrand
More Agencies to Launch Private Exchanges, Zenith’s Zilberbrand
26 Aug 2014
Programmatic TV Buying on the Horizon
Programmatic TV Buying on the Horizon
26 Aug 2014
Ad Tech Lets Advertisers Run Their Own Show: MediaMath’s Cox
Ad Tech Lets Advertisers Run Their Own Show: MediaMath’s Cox
26 Aug 2014
2014 Is ‘The Year Of Private Marketplaces’: BrightRoll’s Avila
2014 Is ‘The Year Of Private Marketplaces’: BrightRoll’s Avila
26 Aug 2014