Retail and Commerce Media

The World Won’t Be 100% Programmatic: Target’s Reiter
The World Won’t Be 100% Programmatic: Target’s Reiter
11 Feb 2016
Havas Synchs with Universal Music For Marketing ROI, Dominique Delport explains
Havas Synchs with Universal Music For Marketing ROI, Dominique Delport explains
8 Jan 2016
CPG Brands Warming To Programmatic Ads: Xaxis’ Odhams
CPG Brands Warming To Programmatic Ads: Xaxis’ Odhams
14 Dec 2015
How The Weather Affects Marketers’ Plans, David Clark explains
How The Weather Affects Marketers’ Plans, David Clark explains
2 Dec 2015
TestPilot’s Allan Peretz: AI-Simulated Brand Research Drive Real Insights
9 Nov 2015
Video’s Impact Can Now Be Tied Directly to Sales, Not Just Branding, Eyeviews’ Harnevo
Video’s Impact Can Now Be Tied Directly to Sales, Not Just Branding, Eyeviews’ Harnevo
12 Oct 2015
Old Media Resurface In A World Of Change: Susan Lyne
Old Media Resurface In A World Of Change: Susan Lyne
1 Sep 2015
E-commerce Huge: Our Competitor is Walmart, Not other Media Agencies, GroupM Chair Irwin Gotlieb
E-commerce Huge: Our Competitor is Walmart, Not other Media Agencies, GroupM Chair Irwin Gotlieb
6 Jul 2015
Omnicom And Partners Push Ads To Drive Commerce: Nelson
6 Jul 2015
Rubicon’s Stevens Sees Retailers Becoming Publishers
Rubicon’s Stevens Sees Retailers Becoming Publishers
1 Jul 2015
Mondelēz’s Bough Wants To Build Bigger, Better, Faster “Unicorns”
Mondelēz’s Bough Wants To Build Bigger, Better, Faster “Unicorns”
29 Jun 2015
Building a Brand Depends on eCommerce, Razorfish’s Denton
Building a Brand Depends on eCommerce, Razorfish’s Denton
26 May 2015
SourceKnowledge Charges Ads On Customer Acquisition
SourceKnowledge Charges Ads On Customer Acquisition
9 Apr 2015
Wearable Tech New Marketing Frontier, but Tread Carefully, Mindshare’s Johnston
Wearable Tech New Marketing Frontier, but Tread Carefully, Mindshare’s Johnston
14 Jan 2015
Mindshare’s Bitterman: “Inline Advertising” is the Next Big Thing
Mindshare’s Bitterman: “Inline Advertising” is the Next Big Thing
11 Jan 2015
Meredith Marries Mobile Video And ‘Helpful Marketing’
Meredith Marries Mobile Video And ‘Helpful Marketing’
8 Dec 2014
Target Builds TV Ad Impact via Digital Tools, Brent Rosso explains
Target Builds TV Ad Impact via Digital Tools, Brent Rosso explains
30 Nov 2014
Banker Kawaja: “TAM” is the Huge Upside for AdTech, Beyond Digital Media
Banker Kawaja: “TAM” is the Huge Upside for AdTech, Beyond Digital Media
3 Sep 2014
Mindshare’s Migliozzi on Best Practices for Branded Video
Mindshare’s Migliozzi on Best Practices for Branded Video
17 Aug 2014
Video Can Be More Than A Brand Medium: POSSIBLE’s Brown
Video Can Be More Than A Brand Medium: POSSIBLE’s Brown
30 May 2014