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Publicis Builds Programmatic Tech Stack with RUN Acquisition

7 Nov 2014 / Andy Plesser

RUN, the New York-based programatic mobile ad buying platform, has been acquired by Publicis, the company announced last week.   This week, we spoke with Jay Askenasi, CRO about the company, the acquisition and plans to continue to serve the ad buying industry outside of Publicis.

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RUN, the New York-based programatic mobile ad buying platform, has been acquired by Publicis, the company announced last week.   This week, we spoke with Jay Askenasi, CRO about the company, the acquisition and plans to continue to serve the ad buying industry outside of Publicis.

Written by:
Andy Plesser
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Tags:
RUN Programmatic Buying

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