4A’s Transformation 2015 presented by Videology

Playlists & Series

“This is the Year of Addressable TV, It is Totally Transformational” GroupM’s Gotlieb
“This is the Year of Addressable TV, It is Totally Transformational” GroupM’s Gotlieb
17 Jun 2015
Media Agencies Need to Change: Nielsen’s David Hohman
Media Agencies Need to Change: Nielsen’s David Hohman
30 Apr 2015
Presidential Hopefuls Are Turning To Programmatic TV Ads: YuMe’s McLernon
Presidential Hopefuls Are Turning To Programmatic TV Ads: YuMe’s McLernon
23 Apr 2015
Partnership Is Fuel For Creativity: MediaLink’s Kassan
Partnership Is Fuel For Creativity: MediaLink’s Kassan
16 Apr 2015
Advertisers Can Have Their Cake And Eat It: Simulmedia’s Morgan
Advertisers Can Have Their Cake And Eat It: Simulmedia’s Morgan
16 Apr 2015
Media Agencies May Stop Being Agents: GroupM’s Gotlieb
Media Agencies May Stop Being Agents: GroupM’s Gotlieb
13 Apr 2015
Esurance Leans on Big Brand Strategies And Performance Tactics
Esurance Leans on Big Brand Strategies And Performance Tactics
13 Apr 2015
Ad Creative Has Short Life, Demands are Greater Momentum’s Chris Weil
Ad Creative Has Short Life, Demands are Greater Momentum’s Chris Weil
12 Apr 2015
GroupM’s Norman: Facebook Lags Twitter For Video Advertisers
GroupM’s Norman: Facebook Lags Twitter For Video Advertisers
9 Apr 2015
Nielsen Relies on eXelate for Programmatic Data
Nielsen Relies on eXelate for Programmatic Data
8 Apr 2015
Digital Placed-Based Venues Grow As Consumer Viewing Shifts
Digital Placed-Based Venues Grow As Consumer Viewing Shifts
8 Apr 2015
Leo Burnett, HuffPo Get Close To Win At Content: Renshaw
Leo Burnett, HuffPo Get Close To Win At Content: Renshaw
7 Apr 2015
Kargo ‘Takes Over’ Mobile Editorial With Brand Ads
Kargo ‘Takes Over’ Mobile Editorial With Brand Ads
7 Apr 2015
Videology Partners In Programmatic TV ‘Evolution, Not Revolution’: Gaskamp
Videology Partners In Programmatic TV ‘Evolution, Not Revolution’: Gaskamp
7 Apr 2015
iBeacons Can Enable Precise Mobile Marketing: MEC’s Pasqua
iBeacons Can Enable Precise Mobile Marketing: MEC’s Pasqua
6 Apr 2015
Measurement of Fraudulent Traffic Must be Stricter, comScore Says
Measurement of Fraudulent Traffic Must be Stricter, comScore Says
3 Apr 2015
Collaboration Key to Ad Business, 4As Hill Says
Collaboration Key to Ad Business, 4As Hill Says
2 Apr 2015
Content Marketing Key to Reach Millenials, Fullscreen’s McGurn
Content Marketing Key to Reach Millenials, Fullscreen’s McGurn
1 Apr 2015
Horizon Media Tests ‘Advanced TV’ Ad Targeting: Campanelli
Horizon Media Tests ‘Advanced TV’ Ad Targeting: Campanelli
31 Mar 2015
The Economist Shakes Up The White Paper: Sukacheva
The Economist Shakes Up The White Paper: Sukacheva
31 Mar 2015