The Value of Video Advertising, a Series from Cannes ’15 presented by true[X]

Playlists & Series

Social Media Is Driving Global TV Advertising, FOX’s Liz Dolan
Social Media Is Driving Global TV Advertising, FOX’s Liz Dolan
19 Jul 2015
LeBron James Launches “Uninterrupted,” Video Site for Athletes: Maverick Carter explains
LeBron James Launches “Uninterrupted,” Video Site for Athletes: Maverick Carter explains
19 Jul 2015
Why ‘Truffle Pig’ Matters?  It’s About ‘Platform Native” Advertising, GroupM’s Rob Norman
Why ‘Truffle Pig’ Matters? It’s About ‘Platform Native” Advertising, GroupM’s Rob Norman
14 Jul 2015
BBC News Moves With ‘Sticky Video’ Times: Davies
BBC News Moves With ‘Sticky Video’ Times: Davies
13 Jul 2015
Media Reviews Come Down to Pricing, Trust and Transparency Concerns, BofA’s Paskalis
Media Reviews Come Down to Pricing, Trust and Transparency Concerns, BofA’s Paskalis
9 Jul 2015
Hulu’s Hopkins: We are the Biggest Ad-Supported Video Play in the Living Room
Hulu’s Hopkins: We are the Biggest Ad-Supported Video Play in the Living Room
7 Jul 2015
Artificial Intelligence Technology Poised to Rock Ad Business: PHD’s Cooper
Artificial Intelligence Technology Poised to Rock Ad Business: PHD’s Cooper
7 Jul 2015
Big Change in Video Ad Format with the Rise of Vertical (Portrait), GroupM’s Rob Norman Explains Why it Matters
Big Change in Video Ad Format with the Rise of Vertical (Portrait), GroupM’s Rob Norman Explains Why it Matters
6 Jul 2015
How Choice Enhances Ad Engagement: true[X]’s Levy
How Choice Enhances Ad Engagement: true[X]’s Levy
6 Jul 2015
We Are “Short Step” to Full Automation of Advertising Transactions, PHD’s Cooper
We Are “Short Step” to Full Automation of Advertising Transactions, PHD’s Cooper
1 Jul 2015
“Xaxis Sync” Reached Short List at Cannes Lions: Caspar Schlickum Explains Why it Matters
“Xaxis Sync” Reached Short List at Cannes Lions: Caspar Schlickum Explains Why it Matters
1 Jul 2015
On Daily Mail’s TV Show, ‘The Site Is The Star’: Steinberg
On Daily Mail’s TV Show, ‘The Site Is The Star’: Steinberg
28 Jun 2015
Daily Mail, Dr. Phil Consummate Story Sharing With TV Show Marriage
Daily Mail, Dr. Phil Consummate Story Sharing With TV Show Marriage
28 Jun 2015
Shane Smith on Vice, Brands, Pinterest & Video For Millennials
Shane Smith on Vice, Brands, Pinterest & Video For Millennials
28 Jun 2015
GroupM’s Gotlieb Says Reviews Often Happen When Agencies ‘Over-Promise’
GroupM’s Gotlieb Says Reviews Often Happen When Agencies ‘Over-Promise’
26 Jun 2015
Audience Strategy is Key Attribute of Media Agency Today, Carat’s Doug Ray
Audience Strategy is Key Attribute of Media Agency Today, Carat’s Doug Ray
25 Jun 2015
Ad-Blocking Fears Are Overblown: Pivotal’s Wieser
Ad-Blocking Fears Are Overblown: Pivotal’s Wieser
24 Jun 2015
WPP Launches Content Agency with Daily Mail and Snapchat
23 Jun 2015
MediaVest’s Terkelsen: We Want to Away from Demos to Audiences
22 Jun 2015
true[X] Gives Engaged Viewers Fewer, Better Ads
true[X] Gives Engaged Viewers Fewer, Better Ads
14 Jun 2015