Ashley J. Swartz

Playlists & Series

Beet Commentary: Online Video GRPs a Risk for Long-Term Pricing, Ashley Swartz
Beet Commentary: Online Video GRPs a Risk for Long-Term Pricing, Ashley Swartz
31 Oct 2013
Dailymotion Set To Add Third-Party Data For Ad Sales
Dailymotion Set To Add Third-Party Data For Ad Sales
31 Oct 2013
Nielsen’s Ad-Measuring SDK ‘Listens For Watermarks In Content’
Nielsen’s Ad-Measuring SDK ‘Listens For Watermarks In Content’
31 Oct 2013
Analyst O’Connell Cautions Marketers on In-House Programmatic
Analyst O’Connell Cautions Marketers on In-House Programmatic
20 Oct 2013
Creative Advertising Essential for Programmatic, Ashley Swartz Reports from TubeMogul Event
17 Oct 2013
DDB’s Chief Creative Officer: Data Alone Doesn’t Create Brand Relevance
DDB’s Chief Creative Officer: Data Alone Doesn’t Create Brand Relevance
14 Oct 2013
CPG Brands Marrying Real-Time Data with Creative, SMG’s Namruti
CPG Brands Marrying Real-Time Data with Creative, SMG’s Namruti
30 Sep 2013
“This is a Huge Issue:” The Advertising Biz Has Gone Global, Ad Age’s Michael Learmonth
“This is a Huge Issue:” The Advertising Biz Has Gone Global, Ad Age’s Michael Learmonth
24 Sep 2013
SMG’s Jacob on Consumer Behavior and Brand Experiences
SMG’s Jacob on Consumer Behavior and Brand Experiences
24 Sep 2013
Xaxis’ Grether: Programmatic Video Stragegy Differs Between U.S. and Europe
Xaxis’ Grether: Programmatic Video Stragegy Differs Between U.S. and Europe
24 Sep 2013
Adobe Puts “Satellite” In The Cloud For Broader Tag Management
Adobe Puts “Satellite” In The Cloud For Broader Tag Management
22 Sep 2013
Adobe’s Loeffler: Running Video Ads Is Not Enough
Adobe’s Loeffler: Running Video Ads Is Not Enough
20 Sep 2013
AOL On’s O’Connor: Help Ad Buyers Avoid Sticker Shock
AOL On’s O’Connor: Help Ad Buyers Avoid Sticker Shock
4 Sep 2013
Nielsen Beet Summit: New Video Landscape Requires New Tech Tools
Nielsen Beet Summit: New Video Landscape Requires New Tech Tools
28 Aug 2013
Mindshare’s Bitterman: Premium Video Is In The Eye Of The Beholder
Mindshare’s Bitterman: Premium Video Is In The Eye Of The Beholder
19 Aug 2013
Publicis, Omnicom Merger:  It’s about “Big Data” says Maurice Levy
Publicis, Omnicom Merger: It’s about “Big Data” says Maurice Levy
28 Jul 2013
Rumors Of Cookies Death Are ‘Greatly Exaggerated’
Rumors Of Cookies Death Are ‘Greatly Exaggerated’
28 Jul 2013
Programmatic Ad Buying to Transform Publishers’ Sales Teams, SpotXchange’s Jeremy Straight
23 Jul 2013
Kellogg’s Boosts Digital ROI to 6X with Real-Time Targeting, comScore’s Fulgoni
Kellogg’s Boosts Digital ROI to 6X with Real-Time Targeting, comScore’s Fulgoni
19 Jul 2013
TubeMogul’s Wilson: Private Ad Marketplaces Are Boon For Publishers
TubeMogul’s Wilson: Private Ad Marketplaces Are Boon For Publishers
18 Jul 2013