Group M’s Xaxis Audience Buying Unit on Pace to Expand to 26 Markets

Playlists & Series

Group M’s Xaxis Audience Buying Unit on Pace to Expand to 26 Markets
23 Oct 2012
Commentary: The Shifting Valuations of Television vs. Digital Video
22 Oct 2012
Maxus’ Fineman: Programmatic Buying is Creating Greater Efficiency Around Online Video
21 Oct 2012
Weather Channel Changes Name, Drops “Channel,” Expands B2B Business with Big Data Offering
21 Oct 2012
Nielsen: “Facebook has Become Our Panel for Measuring the Online Universe”
19 Oct 2012
VivaKi’s Trading Desk Generating Higher CPM’s for Publishers
18 Oct 2012
Online GRPs Would Simplify Digital Video, TubeMogul’s Brett Wilson
17 Oct 2012
Online GRPs Don’t Tell Full Story of Digital Campaigns, comScore’s FitzGerald
17 Oct 2012
TV Ad Buying to Become More “Digital,” Forrester’s Glantz
17 Oct 2012
Big Brand Marketers Embracing Programmatic Buying, Forrester’s O’Connell
16 Oct 2012
AOL Says Video Syndication Biz is Booming, Monthly Views Reaching 1 Billion
16 Oct 2012
Nielsen Exploring New Tools for Multi-Screen Effectiveness Measurement with Vizu Acquisition
15 Oct 2012
CBS Aims Big with Two-Screen Screen Offering around Big Events and TV Series
15 Oct 2012
BrightRoll Launches Mobile Video Real-Time Bidding Platform
12 Oct 2012
Forrester Research Predicts Torrid Growth for Video Ads Through 2017
10 Oct 2012
Adobe Forges Deepening Ties with the Ad Business
9 Oct 2012
Allstate, Warby Parker Launch Addressable Ads, Starcom’s Scheppach Explains
9 Oct 2012
Adobe Readies Programmatic Ad Buying with ‘Efficient Frontier’ Acquisition
8 Oct 2012
Forrester’s Glantz: Digital Video Publishers Need to Embrace “GRP” Scenario
8 Oct 2012
BrightRoll’s Sacerdoti: Mobile Ad Revenue Rising Fast
7 Oct 2012