Nielsen ONE’s Measurement Journey & Data Deals

Playlists & Series

Nielsen ONE’s Measurement Journey & Data Deals

8 Aug 2023

LG Ads Marlow: The TV OS is the New TV Homepage

7 Jul 2023

Nielsen’s Big Year: Alpha Launch & MRC Re-Accreditation

11 Jan 2022

Roku to Acquire Nielsen’s Advanced TV in a “Transformational” Moment for Television Advertising

1 Mar 2021

Nielsen’s Addressable Measurement Addition ‘Biggest In A Decade’: Brown

10 Nov 2020

Nielsen Nears Addressable TV Launch After Tru Optik Partnership, Hindlian Says

25 Oct 2020

“Our Voices and Ideas Are Suppressed in the Workplace”

2 Jul 2020

Publishers Can Navigate The Pandemic With Context: Nielsen’s Wilson

16 Apr 2020

Nielsen Prepping Platform For Addressable TV, Ad Decisioning

4 Jun 2019

Connected TV Is Huge, Now Connect The Dots: Nielsen’s Ferguson

18 Apr 2019

Holistic, Cross-Platform View Presages Measured Business Outcomes: Nielsen’s Clarken

21 Jan 2019

On The Edge Of Scale: Disney, Amobee, Nielsen Execs Weigh In

20 Jan 2019

NCC Media’s Advanced TV Goals: National Capabilities, One Infrastructure

12 Oct 2018

New Nielsen Gracenote Solution Yields Mobile Video Viewing Behavior Data

16 Aug 2018

Hulu Hopes comScore’s Campaign Ratings Quantify Shared Viewing

7 Aug 2018

Initiative’s Gilbert: As Live Content Grows, Digital Mirrors Linear TV

10 May 2018

Forrester Survey Of ANA Members: Addressable TV At Inflection Point, Will Grow Rapidly

6 Mar 2018

Nielsen Now Measuring Content Viewing On Facebook, Hulu And YouTube

16 Aug 2017

Traditional TV Measurement Won’t Lead To ‘The New World’: Omnicom’s Steuer

1 Dec 2016

eXelate Builds Nielsen In To ‘Enterprise Marketing Platform’: Garbaccio

2 Mar 2016

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