CPG Brands Warming To Programmatic Ads: Xaxis’ Odhams

Playlists & Series

CPG Brands Warming To Programmatic Ads: Xaxis’ Odhams
CPG Brands Warming To Programmatic Ads: Xaxis’ Odhams
19 Nov 2025
TV Will Start Looking Like Internet: FreeWheel’s Rothwell
TV Will Start Looking Like Internet: FreeWheel’s Rothwell
19 Nov 2025
Programmatic 2.0 Is Here: Group M’s Kowan
19 Nov 2025
Decentralize Programmatic Slowly: Merkle’s Delaney
Decentralize Programmatic Slowly: Merkle’s Delaney
19 Nov 2025
The World Won’t Be 100% Programmatic: Target’s Reiter
The World Won’t Be 100% Programmatic: Target’s Reiter
19 Nov 2025
Can Programmatic And Guarantees Exist In Harmony? Answers from GroupM, Google, MediaMath, Target and Videology
Can Programmatic And Guarantees Exist In Harmony? Answers from GroupM, Google, MediaMath, Target and Videology
19 Nov 2025
TV Makers Well Positioned for AdTech Upside: Lotame’s Wesly
TV Makers Well Positioned for AdTech Upside: Lotame’s Wesly
19 Nov 2025
Programmatic TV Has Turned A Corner: SMG’s Bertozzi
Programmatic TV Has Turned A Corner: SMG’s Bertozzi
26 Mar 2016
Political Campaigns Benefit From Header Bidding: Intermarkets Snow explains
Political Campaigns Benefit From Header Bidding: Intermarkets Snow explains
22 Mar 2016
Keeping Programmatic Operations at Agencies, back in Vogue: SMG’s Bertozzi
Keeping Programmatic Operations at Agencies, back in Vogue: SMG’s Bertozzi
20 Mar 2016
Programmatic Can Modernize Performance Marketing: SMG’s Bertozzi
Programmatic Can Modernize Performance Marketing: SMG’s Bertozzi
14 Mar 2016
IAB Mulls ‘Header Bidding 101’ To Help Standardize Latest Ad Tech
IAB Mulls ‘Header Bidding 101’ To Help Standardize Latest Ad Tech
2 Mar 2016
Light Reaction Prices Programmatic By The Outcome
29 Feb 2016
Cadreon’s Lomas: Programmatic Advertising’s Evolution from Science to Art
29 Feb 2016
Header Bidding Rears Its Head With Yield And Cost: OpenX’s Saifee
Header Bidding Rears Its Head With Yield And Cost: OpenX’s Saifee
8 Feb 2016
Programmatic Ad Rates Will Be Higher Than Direct: Meredith’s Schenck
Programmatic Ad Rates Will Be Higher Than Direct: Meredith’s Schenck
4 Feb 2016
Hearst Reaches Maturity With Programmatic: Parker
Hearst Reaches Maturity With Programmatic: Parker
2 Feb 2016
Turn’s New CEO On Video And The ‘Three-Legged Stool’
31 Jan 2016
All Boats Rise On Publishers’ Programmatic Partnerships: Rubicon Project’s Novak
All Boats Rise On Publishers’ Programmatic Partnerships: Rubicon Project’s Novak
30 Oct 2015
Marketers Go It Alone For Ad Tech and Eyeview is Launching a DSP
Marketers Go It Alone For Ad Tech and Eyeview is Launching a DSP
28 Oct 2015
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