More Private Exchanges Likely to Come in RTB, LiveRail says

Playlists & Series

More Private Exchanges Likely to Come in RTB, LiveRail says
19 Nov 2025
Group M’s Xaxis Audience Buying Unit on Pace to Expand to 26 Markets
19 Nov 2025
Maxus’ Fineman: Programmatic Buying is Creating Greater Efficiency Around Online Video
19 Nov 2025
Nielsen: “Facebook has Become Our Panel for Measuring the Online Universe”
19 Nov 2025
VivaKi’s Trading Desk Generating Higher CPM’s for Publishers
19 Nov 2025
Online GRPs Would Simplify Digital Video, TubeMogul’s Brett Wilson
19 Nov 2025
BrightRoll Launches Mobile Video Real-Time Bidding Platform
19 Nov 2025
The Next Opportunity for Programmatic is Television, Rubicon’s Jay Sears
19 Nov 2025
IAB’s Seneca Mudd on the Fast Growth of the Real-Time Buying of Mobile Video Ads
19 Nov 2025
Adobe Readies Programmatic Ad Buying with ‘Efficient Frontier’ Acquisition
19 Nov 2025
Accuen’s CEO Jacobs: Digital Is Growing, Not Stealing, TV Ad Spend
19 Nov 2025
“Private” Ad Exchanges on the Rise at Publicis’ VivaKi Unit
“Private” Ad Exchanges on the Rise at Publicis’ VivaKi Unit
19 Nov 2025
Real-Time Bidding To Comprise 25% of Online Video Ad Spend in 2014. Report
19 Nov 2025
Private Marketplaces Tap Into Buyer-Seller Need for Control, SpotXchange’s Shehan
19 Nov 2025
WPP Readies Private Media Buying Exchanges for Industry Verticals
19 Nov 2025
Beet Retreat: Sorting out Programmatic Versus RTB w/ Forrester, SpotXchange, Videology and Xaxis
19 Nov 2025
Programmatic Buying is the “Biggest Push” at WPP, Christina Beaumier
19 Nov 2025
OpenX’s Real-Time Guarantees Offer Best Of Both Worlds
OpenX’s Real-Time Guarantees Offer Best Of Both Worlds
26 Jan 2016
Videology Reboots To Offer Combined Programmatic And Manual Video Ad Buying
13 Jul 2013
Publishers Racing to Produce More Video; Top Sites Generate $40 to $50 CPMs, TubeMogul’s Wilson
28 Feb 2013