Many Roads To Buy: Viacom’s Zilberbrand On Marketplaces & More

Playlists & Series

Many Roads To Buy: Viacom’s Zilberbrand On Marketplaces & More
12 Mar 2020
Addressable TV Is Going National: Beet Retreat Panel
10 Mar 2020
TV Is Great But Complex, Say Stressed-Out Viewers: Viacom Research
20 Dec 2019
Don’t Forget To Feed The Funnel – How ‘Deterministic’ TV Can Build Brands, Too
2 Dec 2019
Data Organization Key To Unleashing Advanced TV Ad Sales: Viacom’s Zilberbrand
21 Nov 2019
NBCU & Viacom Launch OpenAP Version 2.0
25 Apr 2019
Turf Protection, Not Lack Of Technology, Hinders Addressable TV: WPP’s Gotlieb
5 Apr 2019
Three Fundamentals For Customized Ads: Viacom’s Bevilacqua
13 Mar 2019
Matt Prohaska Maps The Rise Of Consumer Identity Tracking
8 Mar 2019
Viacom’s Bevilacqua On The Vantage Advantage
7 Mar 2019
Mapping Identity is the “Holy Grail” in the Advanced Television Universe — Coming into Focus on March 5 at Beet Forum
19 Feb 2019
Viacom’s Gordon Traces The Arc Of ‘Outcome Optimization’
1 Jan 2019
Addressable TV Strategy Varies By Country: Viacom’s Kurz
18 Nov 2018
At 50% Of Domestic TV Impressions, OpenAP Expecting More Members: Viacom’s Halley
14 Nov 2018
NBCU Brings Audience Optimization Tech In-House, Custom Develops Algorithms
3 Oct 2018
Canadian Research Shows Misconceptions, Attributes Of TV Viewing: Viacom’s Kurz
3 Oct 2018
Viacom’s Gordon Promises Panel A New Phase Of OpenAP
12 Jul 2018
Can TV Be A Platform? A Cannes Panel Discusses
10 Jul 2018
Matt Prohaska Tracks OpenAP Uptake, Impact Of GDPR In EU
8 Jul 2018
In A Cross-Platform World, You Need A Host Of Partners: NBCU’s Colella
21 Jun 2018