Advertising

TV Can Be As Accountable As Digital: INVISION’s Miller
TV Can Be As Accountable As Digital: INVISION’s Miller
24 Dec 2014
Slate Publisher Sees ‘Huge Business’ Potential In Podcasts
Slate Publisher Sees ‘Huge Business’ Potential In Podcasts
23 Dec 2014
The Next Big Thing at WPP Digital: “Creative Optimization”
21 Dec 2014
Beamly Wants To ‘Super-Charge’ Ads After Pivot ‘Step Change’
Beamly Wants To ‘Super-Charge’ Ads After Pivot ‘Step Change’
19 Dec 2014
AOL Sees Growth in Programmatic TV with 58 Ad Campaigns Up
AOL Sees Growth in Programmatic TV with 58 Ad Campaigns Up
17 Dec 2014
Out-Stream Gives Slate 10x Video Ad Boost
Out-Stream Gives Slate 10x Video Ad Boost
17 Dec 2014
Cars.com’s Kraut Sees Ad Value In Data After Gannett Sale
Cars.com’s Kraut Sees Ad Value In Data After Gannett Sale
16 Dec 2014
AdTech Banker Kawaja: Video Ad Platforms Need To Differentiate
AdTech Banker Kawaja: Video Ad Platforms Need To Differentiate
16 Dec 2014
Themed Content Drives Higher Engagement in Brand Messages, SMG’s Lichtenberg
Themed Content Drives Higher Engagement in Brand Messages, SMG’s Lichtenberg
10 Dec 2014
Branded Video Goals Wide Ranging by Brand, Maxus’ Jill Langan
Branded Video Goals Wide Ranging by Brand, Maxus’ Jill Langan
10 Dec 2014
Slate, Others, Will Form Network To Exploit ‘Resurgent’ Podcast Interest
Slate, Others, Will Form Network To Exploit ‘Resurgent’ Podcast Interest
8 Dec 2014
Television Will Not Be Revolutionized By Programmatic: Xaxis’ Beaumier
Television Will Not Be Revolutionized By Programmatic: Xaxis’ Beaumier
7 Dec 2014
Local TV May Get National Brands Through Programmatic: WideOrbit’s Burdick
Local TV May Get National Brands Through Programmatic: WideOrbit’s Burdick
7 Dec 2014
McDonald’s Wants To Entertain, Educate With Video
McDonald’s Wants To Entertain, Educate With Video
30 Nov 2014
No Addressable TV Until Business Changes: Vertere’s Hanlon
No Addressable TV Until Business Changes: Vertere’s Hanlon
30 Nov 2014
Video Is The Web’s Third Age: AOL’s Martinez
Video Is The Web’s Third Age: AOL’s Martinez
24 Nov 2014
‘Addressable TV Will Take Off In 2015’: SMG’s Scheppach
‘Addressable TV Will Take Off In 2015’: SMG’s Scheppach
24 Nov 2014
McDonald’s Puts Video At ‘Core’ Of Digital Focus
McDonald’s Puts Video At ‘Core’ Of Digital Focus
24 Nov 2014
Programmatic ‘Is Not A CPM Crunch’: Digitas’s Zaben
Programmatic ‘Is Not A CPM Crunch’: Digitas’s Zaben
23 Nov 2014
AOL Tops comScore Rankings of Video Advertising Properties
AOL Tops comScore Rankings of Video Advertising Properties
22 Nov 2014