Advertising

Content Must Be Created Through A Social Lens: Ogilvy’s Marks
Content Must Be Created Through A Social Lens: Ogilvy’s Marks
5 Aug 2014
Time Inc’s Marvel: How Editorial and Advertising Collaborate
Time Inc’s Marvel: How Editorial and Advertising Collaborate
4 Aug 2014
Video Ads Perform Better On Mobile: Jun Group CEO
Video Ads Perform Better On Mobile: Jun Group CEO
30 Jul 2014
Havas Dish Latino Digital Campaign Jumps to TV
Havas Dish Latino Digital Campaign Jumps to TV
29 Jul 2014
JWT’s Branded Content Approach Starts with Participation
JWT’s Branded Content Approach Starts with Participation
29 Jul 2014
Multi-Channel Network Collective Digital Studio Launches New Content for Purina
Multi-Channel Network Collective Digital Studio Launches New Content for Purina
29 Jul 2014
Millennials Are Cool With Brands Changing All The Time: Initiative/IPG Study
Millennials Are Cool With Brands Changing All The Time: Initiative/IPG Study
28 Jul 2014
If “Content Is King,” then “Distribution is Queen” as Paid Media is Essential, Mindshare Entertainment Prez David Lang
If “Content Is King,” then “Distribution is Queen” as Paid Media is Essential, Mindshare Entertainment Prez David Lang
27 Jul 2014
Hearst is Building a “Netflix Model” Around Magazine Video Content
Hearst is Building a “Netflix Model” Around Magazine Video Content
27 Jul 2014
Yahoo Gets Post-Web Analytics With Flurry: Jun’s Reichgut explains
Yahoo Gets Post-Web Analytics With Flurry: Jun’s Reichgut explains
25 Jul 2014
Razorfish, Google & Videobloggers Drive 6+ Million Video Views for Unilever Haircare Campaign in the U.K.
Razorfish, Google & Videobloggers Drive 6+ Million Video Views for Unilever Haircare Campaign in the U.K.
24 Jul 2014
The Viral Video Is Not a Business Model
The Viral Video Is Not a Business Model
22 Jul 2014
TubeMogul Crushes Wall Street with 64% Rise on First Day of Trading
TubeMogul Crushes Wall Street with 64% Rise on First Day of Trading
18 Jul 2014
Native Video Advertising on Mobile Devices Powers Growth for Jun Group
Native Video Advertising on Mobile Devices Powers Growth for Jun Group
17 Jul 2014
Simulmedia’s Morgan: TV Finally Embracing Ad Tech
Simulmedia’s Morgan: TV Finally Embracing Ad Tech
17 Jul 2014
Digital Targeting Enables Consumer Choice in Storytelling, MediaCom’s Savic
Digital Targeting Enables Consumer Choice in Storytelling, MediaCom’s Savic
14 Jul 2014
DMEXCO Expects 30,000 Attendees for Giant Digital Media Expo in Cologne
DMEXCO Expects 30,000 Attendees for Giant Digital Media Expo in Cologne
10 Jul 2014
SMG Eyes Virtual Reality Tech, Dynamic Storytelling
SMG Eyes Virtual Reality Tech, Dynamic Storytelling
7 Jul 2014
Marketers Look for New Video Innovations, Havas Exec Says
Marketers Look for New Video Innovations, Havas Exec Says
7 Jul 2014
TV in Transition: Advertisers “Still have the Runway to Make it Right,” GroupM’s Rob Norman
TV in Transition: Advertisers “Still have the Runway to Make it Right,” GroupM’s Rob Norman
7 Jul 2014