Advertising

Playlists & Series

Viral Video and Fundraising: Revver’s Steven Starr Has a Vision — Revver Launches Innovative Program with Larry Lessig’s Creative Commons
Viral Video and Fundraising: Revver’s Steven Starr Has a Vision — Revver Launches Innovative Program with Larry Lessig’s Creative Commons
9 Nov 2006
New Exploding Diet Coke Clip Hits  One Million in Major “Test” For Google Video…….Microsoft Makes Big Entry in Download Arena, NY Times Reports
New Exploding Diet Coke Clip Hits One Million in Major “Test” For Google Video…….Microsoft Makes Big Entry in Download Arena, NY Times Reports
6 Nov 2006
William Randolph Hearst III On Beet.TV — The Revver Investor Explains the Imperative of Contextual Advertising for Online Video
William Randolph Hearst III On Beet.TV — The Revver Investor Explains the Imperative of Contextual Advertising for Online Video
4 Nov 2006
Beet Advisory:  Better Get the Big Monster Video iPod: Massive Library of  Videos Now Downloadable and Free and Ad Free from CNET
Beet Advisory: Better Get the Big Monster Video iPod: Massive Library of Videos Now Downloadable and Free and Ad Free from CNET
4 Nov 2006
Value of Blogs? It’s All About “Engagement,” Declares Robert Scoble…Digg and Ze Frank Have It….Check out Our Panel on the Business of Video Blogging Streaming from San Jose!!!!
Value of Blogs? It’s All About “Engagement,” Declares Robert Scoble…Digg and Ze Frank Have It….Check out Our Panel on the Business of Video Blogging Streaming from San Jose!!!!
1 Nov 2006
Coke Ad on New Exploding Diet Coke Clip is “Groundbreaking” for Google and Industry
Coke Ad on New Exploding Diet Coke Clip is “Groundbreaking” for Google and Industry
31 Oct 2006
Brightcove “Goes Public” with Video Sharing Site and New Ad Platform….Forrester Analyst Declares “Pregnant Moment” for Online Video but Josh Bernoff Says Search “Stinks,” Reports Finds RSS Doesn’t Pull…
Brightcove “Goes Public” with Video Sharing Site and New Ad Platform….Forrester Analyst Declares “Pregnant Moment” for Online Video but Josh Bernoff Says Search “Stinks,” Reports Finds RSS Doesn’t Pull…
30 Oct 2006
It’s the Rocketboom Ad Festival on Beet.TV!….Veeker Finally Launches…..
It’s the Rocketboom Ad Festival on Beet.TV!….Veeker Finally Launches…..
25 Oct 2006
Steven Levy Has World’s Biggest iPod…Well Not Really, but It’s a Terrific Book….NEWS ALERT FROM THE GOOGLEPLEX: Diet Coke to Explode at Google with New Post-Roll Ad Execution
Steven Levy Has World’s Biggest iPod…Well Not Really, but It’s a Terrific Book….NEWS ALERT FROM THE GOOGLEPLEX: Diet Coke to Explode at Google with New Post-Roll Ad Execution
23 Oct 2006
Rocketboom Hits 500th Episode and is Producing Ad Spots Too!
Rocketboom Hits 500th Episode and is Producing Ad Spots Too!
22 Oct 2006
Searching the Vlog Ad Model — FM’s Chas Edwards Sorts it Out and Says Rocketboom’s Got it Right……CNET Launches Videoblog with Honda as Sponsor
Searching the Vlog Ad Model — FM’s Chas Edwards Sorts it Out and Says Rocketboom’s Got it Right……CNET Launches Videoblog with Honda as Sponsor
22 Oct 2006
CNET Gets Online Video Programming Right, Declares Ogilvy’s David Rittenhouse
CNET Gets Online Video Programming Right, Declares Ogilvy’s David Rittenhouse
18 Oct 2006
NBC Enters Online Video Advertising and Distribution Business in a Big Way……Forget the Oscars, the Vloggies Are Gonna be Huge!
NBC Enters Online Video Advertising and Distribution Business in a Big Way……Forget the Oscars, the Vloggies Are Gonna be Huge!
16 Oct 2006
Media Visionary John Battelle Building Powerful Blog Ad Network, Chas Edwards Explains…Diddy on YouTube for Burger King as Big Advertisers Ply Social Networking Sites, NY Times’ Saul Hansell Reports
Media Visionary John Battelle Building Powerful Blog Ad Network, Chas Edwards Explains…Diddy on YouTube for Burger King as Big Advertisers Ply Social Networking Sites, NY Times’ Saul Hansell Reports
15 Oct 2006
Ogilvy’s New Media Guru On Opportunities and Pitfalls of Online Video Advertising…Humor Isn’t Always Funny
Ogilvy’s New Media Guru On Opportunities and Pitfalls of Online Video Advertising…Humor Isn’t Always Funny
12 Oct 2006
VC’s Hit Big Time with YouTube — Could Revver Backers Be Next?….The Cool Start-up Opens Up its API To the World’s Vloggers!
VC’s Hit Big Time with YouTube — Could Revver Backers Be Next?….The Cool Start-up Opens Up its API To the World’s Vloggers!
10 Oct 2006
Beet.TV Bulletin:  Google Gobbles YouTube…Why is This a Smart Buy for Google?  Forrester’s Charlene Li Has Figured it Out
Beet.TV Bulletin: Google Gobbles YouTube…Why is This a Smart Buy for Google? Forrester’s Charlene Li Has Figured it Out
9 Oct 2006
24/7’s Jeff Marcus Declares:  Interactive Video Advertising on Web Pages Work!
24/7’s Jeff Marcus Declares: Interactive Video Advertising on Web Pages Work!
4 Oct 2006
Pre-Roll Video Advertising is “Annoying” to Consumers — Marketers Need a New Gamebook, Forrester Research Analyst Brian Haven Concludes
Pre-Roll Video Advertising is “Annoying” to Consumers — Marketers Need a New Gamebook, Forrester Research Analyst Brian Haven Concludes
3 Oct 2006
Flash is the Platform for Online Video Ads, Declares DoubleClick’s Ari Paparo….You Gotta “Digg This:”  Diggnation Cops Venture Funding!
Flash is the Platform for Online Video Ads, Declares DoubleClick’s Ari Paparo….You Gotta “Digg This:” Diggnation Cops Venture Funding!
25 Sep 2006